SALES DIRECTOR

Role Purpose:
Responsible for the short, medium and long-term commercial direction of the operations in Botswana in order to achieve sustainable growth in hard currency earnings and shareholder value. Sets and ensures implementation of sales strategies for clear beer, traditional beer within the AB-Inbev portfolio. With specific focus on the commercial strategy including stakeholder (internal & external) engagement.

Job Summary
Key Responsibilities
Requirements
How to Apply

Job Summary

Type: full-time
Location: Gaborone
Category: Sales
Closing Date: 2026-06-01

Key Responsibilities

Partner with Country Director Botswana to develop Botswana’s sales strategy to meet targets – specifying volumes, product mix and price targets
Manage sales operations activities and teams in region to deliver on targets
Develop and implement strategy for country retail sales, wholesale sales, and establish well-defined ways of working and with local Logistics team
Identify and build key client plans within agreed target markets and develop and expand relationships with delivery partners to penetrate target markets and clients
Execute on price strategy and sales goals defined
Responsible for tracking countrys volume targets, and market share targets

Requirements

Bachelor’s Degree: Finance, Economics or Business Administration or
Graduate degree in Business, Marketing or related field
7+ years of professional experience in building dashboards, scorecards and delivering reports that enabled decision-making
At least 3+ years of experience working Power BI / SAP / Tableau / QlikView / PowerPivot or other results-oriented products
Ability to be creative/flexible and to manage concurrent projects and reporting schedules
Strong programming skills – Microsoft SQL, R, Python, DAX etc.
Experience with combining data sets from multiple sources and varying database types
Working experience in data quality, data cleansing and data transformation.
Demonstrated track record of continued advancement of learning in new technologies and evolving skills sets Experience in implementing end to end BI technologies

How to Apply
How to Apply* Closing date is 1st June 2026* Send CV and Supporting documents to: kbl.recruitment@bw.ab-inbev.com* Put the name of the position applying for in the subject of the email application* Only Email applications will be accepted* Only shortlisted applicants will be responded to.
About the CompanyKgalagadi Breweries (Pty) Ltd (KBL) stands as Botswana’s foremost producer and distributor of alcoholic and non-alcoholic beverages. Operating primarily from its facilities in Gaborone, KBL manufactures a diverse portfolio including popular clear beers, traditional African brews, and a range of soft drinks under license, such as Coca-Cola products. As a significant subsidiary of the Botswana Stock Exchange-listed Sechaba Brewery Holdings Limited, KBL plays a vital role in the nation’s economy through employment and local value creation. The company is instrumental in supplying refreshment across Botswana, serving both urban centers and remote communities. Its extensive distribution network ensures a consistent presence of its beloved brands throughout the country.Botswana’s leading producer and distributor of refreshing beverages.View all jobs at this company →Frequently Asked QuestionsWhat are the typical educational and experience requirements for a Sales Director role in Botswana?A Bachelor’s degree in Business, Marketing, or a related field is usually required, often complemented by a Master’s degree for senior roles. Extensive experience (typically 10+ years) in sales management, with a proven track record in the FMCG sector, is crucial for this position.
What would be the common day-to-day responsibilities of a Sales Director?

Daily tasks involve leading and motivating the sales team, developing and executing sales strategies to meet ambitious targets. You would also manage key client relationships, analyze market trends, and ensure operational efficiency across all sales channels.
What are the key aspects of local work culture and professional expectations for a Sales Director in Botswana?Professionalism, respect for hierarchy, and strong interpersonal skills are highly valued in Botswana’s corporate culture. Building strong relationships with both internal teams and external stakeholders, coupled with a results-driven mindset, is essential.
What are realistic career progression paths for a Sales Director within a large company in Botswana?A Sales Director could progress to broader leadership roles such as Commercial Director, Country Manager, or even regional executive positions. Continuous professional development, proven strategic impact, and consistent overachievement of targets are key for advancement.
What are the typical benefits offered for a senior role like Sales Director in Botswana?Companies generally offer comprehensive benefits including competitive annual leave, robust medical aid coverage, and a contributory pension scheme. Other benefits often include a company car or car allowance, and performance-based bonuses linked to achieving strategic goals.
What is the best way to apply for a Sales Director position, and what do Botswanan employers look for in candidates?Applications are typically submitted online through company career portals or professional networking sites, requiring a detailed CV and a compelling cover letter. Employers seek candidates with strong leadership, strategic thinking, in-depth market knowledge, and a proven ability to achieve sales objectives in the local business environment.