Coca-Cola Beverages Botswana: Route To Market Specialist. Reporting to Route To Market Manager, the role is responsible for supporting the implementation and optimization of route-to-market strategies to ensure efficient product distribution and market penetration Job Summary Key Responsibilities Requirements How to Apply Job Summary Type: full-time Location: Gaborone Category: Sales and Marketing Closing Date: 2026-04-27 Key Responsibilities Operational Performance: Regularly review Operational KPI performance \u2013 Ordered vs Delivered; Adequate Stock Levels are maintained. Distribution partners sustainability is monitored through: Monthly\/Quarterly P&L reviews. DOSA Audits and action plans Accurate Data for Business Modelling: Ensure that all customer master data related to sales is maintained accurately, contributing to more reliable business reporting and decision-making. Efficient Customer Visit Scheduling: (Deliveries\/Van Sell) Achieve optimized resourcing and sequencing of customer visits, contributing to cost-effective operations and streamlined route management. Improved RTM Initiatives: Provide well-evaluated RTM proposals that lead to better business outcomes in terms of sales, customer engagement, and promotional effectiveness. Successful RTM Model Implementation: Ensure that RTM simulations result in feasible and successful implementations that align with business goals and market demands. Business RTM Model Application: Apply the business RTM model to allocate resources and schedule customer visits efficiently, achieving modelled cost objectives on an annual basis or as business needs change. Ensure that all customer interactions are strategically aligned with the RTM model to optimize performance and cost-efficiency. RTM Setup Evaluation and Optimization: Evaluate existing RTM setups to identify opportunities for improvement and recommend optimal RTM proposals for various commercial initiatives. Address product, promotion, market, customer, and employee factors to enhance the effectiveness of the RTM strategy and improve overall commercial performance. Simulation and Feasibility Testing: Simulate proposed RTM models using defined parameters to assess their feasibility and effectiveness before implementation. Analyze simulation results to ensure that proposed models meet business objectives and can be practically executed. Cross-Functional Alignment: Coordinate with finance, HR, central and regional sales teams, and other stakeholders to align RTM strategies and ensure consistent execution across all levels. Address any discrepancies or issues with RTM strategies to maintain a unified and effective approach across the organization. Continuous Improvement: Regularly review RTM processes and gather feedback from stakeholders to identify areas for improvement and implement necessary changes. Adapt RTM strategies and processes to address evolving business needs and ensure continued efficiency and effectiveness. Requirements Bachelor\u2019s degree in Logistics, Marketing, Business, or a related field 3-4 years\u2019 experience in sales within an FMCG environment Experience in applying RTM principles to optimize sales operations would be advantageous Advanced proficiency in Microsoft Excel and experience with routing and logistics software Proficient in maintaining large datasets, ensuring accuracy and consistency for reporting and analysis Strong understanding of RTM models, with the ability to apply and interpret these models in a commercial setting Ability to evaluate and recommend optimal RTM solutions based on market, product, and customer needs Advanced skills in Excel for data analysis and modeling, including proficiency with routing and logistic software Strong problem-solving skills, with the ability to identify inefficiencies and recommend practical solutions How to Apply To apply, please visit: ccba.erecruit.co REF Code: CCB260417-4 About the CompanyCoca-Cola Beverages Botswana operates as the country’s leading bottler and distributor for The Coca-Cola Company. As a vital subsidiary of Coca-Cola Beverages Africa (CCBA), it is responsible for manufacturing, marketing, and distributing a wide array of non-alcoholic ready-to-drink beverages across Botswana. The company ensures product availability through an extensive network, serving communities from Gaborone to remote regions. Committed to local economic development, it provides significant employment opportunities and supports various community initiatives within Botswana. Their portfolio includes beloved brands like Coca-Cola, Fanta, and Sprite, alongside local water and juice brands.Botswana’s leading bottler and distributor of non-alcoholic beverages.View all jobs at this company \u2192Frequently Asked QuestionsWhat qualifications and experience are typically required for a Route To Market Specialist role in Botswana? Candidates usually need a diploma or degree in Business, Marketing, Logistics, or a related field. Significant experience in sales operations, FMCG distribution, or supply chain management, often with a valid driver’s license, is highly valued for this role. What are the common day-to-day responsibilities of a Route To Market Specialist at a company like Coca-Cola Beverages Botswana?Daily tasks involve analyzing sales routes, optimizing distribution networks, and implementing strategies to improve product availability and market penetration. You’ll work closely with sales teams, monitor performance metrics, and identify opportunities for efficiency gains. What is the typical work culture and what are the expectations for a specialist role within a large company in Botswana?The work culture often emphasizes professionalism, teamwork, and respect among colleagues. Punctuality, strong communication skills, and a proactive approach to problem-solving are highly valued in the Batswana professional environment. What are the typical career progression paths for a Route To Market Specialist within the sales and marketing category in Botswana?Successful specialists can progress into senior specialist roles, or management positions within sales operations, key account management, or supply chain. Opportunities may also arise for cross-functional moves into broader marketing or logistics management roles within larger organizations. What kind of benefits package can I generally expect for a full-time specialist role at a reputable company in Botswana?Full-time specialist roles commonly include benefits such as annual leave, sick leave, and contributions to a medical aid scheme and a pension fund. Specific offerings may vary, but these are standard for established employers. How should I best prepare my application and what do employers in Botswana look for in candidates for this type of role?Tailor your CV and cover letter to highlight relevant experience in sales, logistics, or FMCG distribution and showcase your problem-solving skills. Employers in Botswana value candidates with a strong work ethic, local market understanding, and proven ability to contribute to team goals.<\/p>\n
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