{"id":2216,"date":"2026-02-04T18:02:35","date_gmt":"2026-02-04T18:02:35","guid":{"rendered":"https:\/\/jobs.dataaxisnode.com\/ethiopia\/job\/sales-representative-at-heineken-ethiopia\/"},"modified":"2026-02-04T18:02:58","modified_gmt":"2026-02-04T18:02:58","slug":"sales-representative-at-heineken-ethiopia","status":"publish","type":"job_listing","link":"https:\/\/jobs.dataaxisnode.com\/ethiopia\/job\/sales-representative-at-heineken-ethiopia\/","title":{"rendered":"Sales Representative at HEINEKEN Ethiopia"},"content":{"rendered":"<p>Position Title: Sales Representative<br \/>\nLocations: Addis Ababa<br \/>\nApplication Closing Date: February 01, 2025<br \/>\nJob Purpose:<br \/>\nThe Sales Representative will be responsible for managing and expanding our territory to drive sales growth for our Heineken Breweries portfolio. This role demands exceptional relationship management skills, a proactive approach to executing outlet strategies, and the ability to effectively utilize digital tools to enhance customer engagement and satisfaction.<br \/>\nKey Responsibilities<\/p>\n<p>Manage master data and oversee horizontal expansion.<br \/>\nImplement PICOS strategies and drive sales orders.<br \/>\nManage forward stock and push essential SKUs while ensuring FIFO stock movement.<br \/>\nCollaborate with service providers to enhance performance.<br \/>\nIncrease Heineken Breweries Point of Sale (POS) presence by actively prospecting and preparing commercial propositions for new outlets.<br \/>\nFollow a weekly visit plan defined by the line manager, ensuring all outlets are visited as scheduled.<br \/>\nComplete outlet execution check and ensure perfect execution during visits.<br \/>\nMonitor stock levels of Heineken products, advising outlets and taking action to maintain optimal inventory.<br \/>\nCheck fridge stock, positioning, and planogram adherence, taking corrective actions as necessary.<br \/>\nEnsure optimal placement of visibility materials both inside and outside outlets.<br \/>\nUtilize SEM, B2B order generation, and customer management tools effectively.<br \/>\nManage loyalty schemes and enhance customer engagement.<br \/>\nExecute deployment plans and conduct regular checks on assets.<br \/>\nPlan and select outlets for promotions, implementing and evaluating their impact.<br \/>\nDeploy point-of-sale materials and activate outlets with customer drivers.<br \/>\nCollaborate with trade marketing for promotional proposals and follow up on implementation.<br \/>\nGather and report on competitor activities, pricing, and promotional strategies.<br \/>\nConduct regular market checks within the beverage industry.<br \/>\nConduct routine problem-solving visits to all retailers in the territory.<br \/>\nFoster strong relationships with customers and line managers, ensuring Heineken Breweries is the preferred supplier.<br \/>\nDrive account development and maintain RQC management.<br \/>\nProvide daily reports on crate inventory and sales activities through the Area assigned<br \/>\nParticipate in regional sales meetings as required and utilize sales tools for reporting on territory developments.<br \/>\nEnsure proper maintenance and safety of all company property assigned to the role.<br \/>\nAchieve sales volume objectives by brand and SKU for the assigned territory.<br \/>\nExecute approved sales schemes and ensure comprehensive product representation across all outlets.<br \/>\nNegotiate at retail outlets for visibility and POS materials to enhance sales performance.<br \/>\nPerform other activities as assigned by the supervisor.<\/p>\n<p>About You<\/p>\n<p>Job Requirements<br \/>\nExperience<\/p>\n<p>0-3 years of experience in related experience<br \/>\nExperience in FMCG will be an added advantage<br \/>\nLanguage Skills \u2013 Base Town speaking language is mandatory<\/p>\n<p>Education<\/p>\n<p>Degree (BSc or BA Degree)<\/p>\n","protected":false},"author":2,"featured_media":0,"template":"","meta":{"_promoted":"","_job_location":"","_application":"","_company_name":"HEINEKEN Ethiopia","_company_website":"","_company_tagline":"","_company_twitter":"","_company_video":"","_filled":0,"_featured":0,"_remote_position":0,"_job_salary":"","_job_salary_currency":"","_job_salary_unit":""},"job_listing_region":[11],"job-categories":[],"job-types":[12],"class_list":{"0":"post-2216","1":"job_listing","2":"type-job_listing","3":"status-publish","4":"hentry","5":"job_listing_region-ethiopia","7":"job-type-full-time"},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/jobs.dataaxisnode.com\/ethiopia\/wp-json\/wp\/v2\/job-listings\/2216","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jobs.dataaxisnode.com\/ethiopia\/wp-json\/wp\/v2\/job-listings"}],"about":[{"href":"https:\/\/jobs.dataaxisnode.com\/ethiopia\/wp-json\/wp\/v2\/types\/job_listing"}],"author":[{"embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/ethiopia\/wp-json\/wp\/v2\/users\/2"}],"wp:attachment":[{"href":"https:\/\/jobs.dataaxisnode.com\/ethiopia\/wp-json\/wp\/v2\/media?parent=2216"}],"wp:term":[{"taxonomy":"job_listing_region","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/ethiopia\/wp-json\/wp\/v2\/job_listing_region?post=2216"},{"taxonomy":"job_listing_category","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/ethiopia\/wp-json\/wp\/v2\/job-categories?post=2216"},{"taxonomy":"job_listing_type","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/ethiopia\/wp-json\/wp\/v2\/job-types?post=2216"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}