The Sales Rider is a field-based sales role responsible for driving revenue growth through customer acquisition, account management, and product sales within assigned routes and territories. The role leverages motorcycle-based distribution and Raino\u2019s tech-enabled cold-chain infrastructure as a sales execution tool to ensure timely product availability, excellent customer service and reliable collections.<\/p>\n
The position emphasizes selling, relationship management, market intelligence, and collections, while ensuring that all product handling and delivery activities comply with cold-chain standards.<\/p>\n
Key Responsibilities<\/p>\n
Sales & Revenue Growth (Primary Focus)<\/p>\n
\tAchieve assigned daily, weekly, and monthly sales targets.
\n\tIdentify, prospect, and onboard new customers including retailers, vendors, food service clients, and B2B agents.
\n\tDrive upselling and cross-selling across Raino product lines, including white meat and cold-chain solutions.
\n\tMaintain active engagement with all assigned accounts to maximize wallet share and minimize churn.
\n\tPromote new products, pricing offers, and campaigns within the assigned market.<\/p>\n
Account Management & Customer Experience<\/p>\n
\tBuild and maintain strong, long-term customer relationships through regular visits and follow-ups.
\n\tEducate customers on product usage, storage, and cold-chain best practices to improve satisfaction and retention.
\n\tGather and share customer feedback to inform product, pricing, and go-to-market improvements.
\n\tResolve customer issues promptly and escalate where necessary.<\/p>\n
Market Intelligence & Business Development<\/p>\n
\tConduct continuous market observation to identify demand trends, competitor activity, and pricing dynamics.
\n\tGenerate and convert sales leads within assigned routes and territories.
\n\tSupport marketing activations, trade shows, and promotional activities as required.<\/p>\n
Sales Operations, Delivery & Collections (Sales Enablement)<\/p>\n
\tExecute route-based sales and deliveries using motorcycle-enabled cold-chain equipment to ensure product availability.
\n\tEnsure accurate order capture, invoicing, and delivery confirmation via mobile sales systems.
\n\tCollect payments (including Cash on Delivery) and ensure full reconciliation in line with company procedures.
\n\tSupport freezer installations and onboarding of new clients where required.
\n\tEnsure strict adherence to cold-chain handling, temperature control, and product quality standards.<\/p>\n
\u00a0Reporting & Compliance<\/p>\n
Submit accurate and timely sales and operational reports, including:<\/p>\n
\tWeekly market analysis report
\n\tWeekly revenue and collections report
\n\tWeekly leads generation and conversion report
\n\tRTM and ad hoc reports as requested
\n\tMaintain compliance with company sales, financial, and operational policies<\/p>\n
Qualifications & Experience<\/p>\n
\tCertificate or Diploma in Sales, Marketing, Business Administration, or a related field.
\n\t1\u20132 years\u2019 experience in\u00a0field sales, route sales, or customer-facing commercial roles.
\n\tExperience in FMCG, agri-products, cold-chain, or HoReCa markets is a strong advantage.
\n\tRiding experience with a valid Kenyan class A motorcycle license\u00a0 is highly preferred & added advantage.
\n\tBasic understanding of credit management, collections, and receivables.<\/p>\n
Apply Through:<\/p>\n
fs8.formsite.com<\/p>\n","protected":false},"author":2,"featured_media":0,"template":"","meta":{"_promoted":"","_job_location":"","_application":"http:\/\/fs8.formsite.com","_company_name":"Keep IT Cool","_company_website":"http:\/\/N%20\/%20A","_company_tagline":"Supported by Google, Keep IT Cool offers an advanced smart distribution platform that delivers cold chain services to underserved areas. This platform reduces post-harvest losses, improves market access, and enhances supply chain efficiency by 98%. It also promotes sustainability by cutting carbon e... read moremissions by 51% through innovations such as solar-powered coolers and hybrid trucks.","_company_twitter":"","_company_video":"","_filled":0,"_featured":0,"_remote_position":0,"_job_salary":"","_job_salary_currency":"","_job_salary_unit":""},"job_listing_region":[692],"job-categories":[718,693,708,694],"job-types":[687],"class_list":{"0":"post-89949","1":"job_listing","2":"type-job_listing","3":"status-publish","4":"hentry","5":"job_listing_region-nairobi","7":"job-type-full-time"},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-listings\/89949","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-listings"}],"about":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/types\/job_listing"}],"author":[{"embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/users\/2"}],"wp:attachment":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/media?parent=89949"}],"wp:term":[{"taxonomy":"job_listing_region","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job_listing_region?post=89949"},{"taxonomy":"job_listing_category","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-categories?post=89949"},{"taxonomy":"job_listing_type","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-types?post=89949"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}