Job Overview:<\/p>\n
We are seeking an experienced and results-driven Marketing Coordinator to lead our marketing initiatives and drive brand growth. The successful candidate will be responsible for developing marketing strategies, managing campaigns & partnerships, and overseeing marketing activities to generate leads and increase revenue. The ideal candidate should have strong leadership, analytical, and creative skills, with experience in both digital and traditional marketing.<\/p>\n
Key Responsibilities:\u00a0<\/p>\n
Marketing Strategy<\/p>\n
\tDevelop and implement comprehensive marketing strategies and\u00a0campaigns
\n\tConduct market research and competitor analysis
\n\tIdentify new market opportunities and target audiences<\/p>\n
Campaign Management:<\/p>\n
\tPlan, execute, and monitor multi-channel marketing campaigns
\n\tManage digital marketing channels including social media, SEO, email, and paid ads
\n\tCoordinate product launches and promotional activities<\/p>\n
Brand Management:<\/p>\n
\tEnsure consistent brand messaging across all marketing channels
\n\tManage brand positioning and company image in the market<\/p>\n
Team Leadership:<\/p>\n
\tLead and manage the marketing team and external agencies
\n\tCollaborate with sales, product, and design teams.<\/p>\n
Budget & Performance Management:<\/p>\n
\tDevelop and manage the marketing budget
\n\tTrack marketing performance using KPIs and analytics
\n\tPrepare regular performance reports for senior management<\/p>\n
Requirements<\/p>\n
Required Qualifications:<\/p>\n
\tBachelor\u2019s degree in Marketing, Business Administration, Communications, or related field
\n\t3\u20137 years of experience in marketing or a similar role
\n\tProven experience managing marketing campaigns and projects.<\/p>\n
Preferred Qualifications:<\/p>\n
\tMaster\u2019s degree in Marketing or MBA
\n\tExperience with CRM systems and marketing automation tools
\n\tExperience managing marketing teams<\/p>\n
Required Skills:<\/p>\n
\tDigital marketing (SEO, SEM, social media, email marketing)
\n\tMarketing analytics and performance tracking
\n\tStrong communication and leadership skills
\n\tStrategic thinking and problem-solving ability
\n\tProject management skills
\n\tBudget management<\/p>\n
Key Performance Indicators (KPIs)<\/p>\n
\tQuality Lead generation and conversion rates
\n\tMarketing ROI
\n\tBrand awareness, engagement & partnerships.
\n\tCustomer acquisition cost
\n\tCampaign performance metrics<\/p>\n
go to method of application \u00bb<\/p>\n
Use the link(s) below to apply on company website. \u00a0<\/p>\n
Apply Through:<\/p>\n","protected":false},"author":2,"featured_media":0,"template":"","meta":{"_promoted":"","_job_location":"","_application":"","_company_name":"Bridge Talent Management","_company_website":"http:\/\/N%20\/%20A","_company_tagline":"We are tech powered Employee Outsourcing firm that leverages the right tools bringing the right workforce to your business","_company_twitter":"","_company_video":"","_filled":0,"_featured":0,"_remote_position":0,"_job_salary":"","_job_salary_currency":"","_job_salary_unit":""},"job_listing_region":[692],"job-categories":[853,693,702,696],"job-types":[687],"class_list":{"0":"post-92352","1":"job_listing","2":"type-job_listing","3":"status-publish","4":"hentry","5":"job_listing_region-nairobi","7":"job-type-full-time"},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-listings\/92352","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-listings"}],"about":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/types\/job_listing"}],"author":[{"embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/users\/2"}],"wp:attachment":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/media?parent=92352"}],"wp:term":[{"taxonomy":"job_listing_region","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job_listing_region?post=92352"},{"taxonomy":"job_listing_category","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-categories?post=92352"},{"taxonomy":"job_listing_type","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-types?post=92352"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}