{"id":92845,"date":"2026-03-19T08:00:28","date_gmt":"2026-03-19T08:00:28","guid":{"rendered":"https:\/\/jobs.dataaxisnode.com\/kenya\/job\/sales-development-representative-sdr\/"},"modified":"2026-03-19T08:00:49","modified_gmt":"2026-03-19T08:00:49","slug":"sales-development-representative-sdr","status":"publish","type":"job_listing","link":"https:\/\/jobs.dataaxisnode.com\/kenya\/job\/sales-development-representative-sdr\/","title":{"rendered":"Sales Development Representative &#8211; (SDR)"},"content":{"rendered":"<p>Responsibilities:<\/p>\n<p>Prospecting &amp; Research<\/p>\n<p>\tUse LinkedIn Sales Navigator, ZoomInfo, Apollo, Crunchbase, or similar tools to build lead lists.<br \/>\n\tResearch accounts and contacts to identify decision-makers and tailor outreach by industry, persona, and use case.<\/p>\n<p>Outbound Outreach:<\/p>\n<p>\tExecute 60\u2013100 daily touchpoints across email, phone, LinkedIn, and video messages.<br \/>\n\tWrite and personalize outbound emails using tools like Outreach.io, SalesLoft, HubSpot Sequences, or Apollo.<br \/>\n\tConduct 30\u201340 cold calls per day with clear scripts and objection-handling frameworks.<\/p>\n<p>Campaign Management:<\/p>\n<p>\tBuild and test multi-step cadences (5\u201310 touchpoints over 10\u201315 days).<br \/>\n\tA\/B test subject lines, CTAs, and call scripts for effectiveness.<br \/>\n\tTrack and optimize reply rates, conversion rates, and booked meetings.<\/p>\n<p>CRM &amp; Data Management:<\/p>\n<p>\tLog all activities in Salesforce, HubSpot, or Zoho.<br \/>\n\tUpdate lead and account records with accurate notes, stages, and outcomes.<br \/>\n\tMaintain pipeline hygiene by closing out stale leads and refreshing lists.<\/p>\n<p>Collaboration:<\/p>\n<p>\tWork with Account Executives to hand off qualified opportunities.<br \/>\n\tAlign with marketing on lead quality, messaging, and campaign feedback.<br \/>\n\tShare insights from conversations to inform product and market strategy.<\/p>\n<p>What Makes You a Perfect Fit:<\/p>\n<p>\tResilient and motivated by goals and KPIs.<br \/>\n\tStrong communicator \u2014 persuasive, concise, and professional across phone, email, and LinkedIn.<br \/>\n\tCurious researcher who tailors outreach based on industry and persona.<br \/>\n\tProcess-driven yet adaptable \u2014 able to test, learn, and iterate quickly.<\/p>\n<p>Required Experience &amp; Skills (Minimum):<\/p>\n<p>\t1\u20132 years in SDR, BDR, or outbound lead generation roles.<br \/>\n\tProficiency with at least one sales engagement platform (Outreach.io, SalesLoft, HubSpot, Apollo).<br \/>\n\tExperience making cold calls and managing outbound campaigns.<br \/>\n\tFamiliarity with CRM systems (Salesforce, HubSpot, Zoho).<\/p>\n<p>Apply Through:<\/p>\n<p>apply.workable.com<\/p>\n","protected":false},"author":2,"featured_media":0,"template":"","meta":{"_promoted":"","_job_location":"","_application":"http:\/\/apply.workable.com","_company_name":"Pavago","_company_website":"http:\/\/N%20\/%20A","_company_tagline":"Pavago connecting businesses with top talent, streamlining hiring processes, and providing comprehensive support for long-term success.","_company_twitter":"","_company_video":"","_filled":0,"_featured":0,"_remote_position":0,"_job_salary":"","_job_salary_currency":"","_job_salary_unit":""},"job_listing_region":[692],"job-categories":[718,693,694],"job-types":[690],"class_list":{"0":"post-92845","1":"job_listing","2":"type-job_listing","3":"status-publish","4":"hentry","5":"job_listing_region-nairobi","7":"job-type-remote"},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-listings\/92845","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-listings"}],"about":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/types\/job_listing"}],"author":[{"embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/users\/2"}],"wp:attachment":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/media?parent=92845"}],"wp:term":[{"taxonomy":"job_listing_region","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job_listing_region?post=92845"},{"taxonomy":"job_listing_category","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-categories?post=92845"},{"taxonomy":"job_listing_type","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-types?post=92845"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}