General Objective:<\/p>\n
\tThis role aims to drive profitable revenue growth and demand accuracy for the Hygiene, Baby and Beauty Category portfolios by integrating advanced demand forecasting with Revenue Growth Management (RGM) tools and strategies. The role ensures optimal balance between volume growth, pricing power, promotion effectiveness, assortment optimization, and margin protection in a dynamic FMCG environment characterized by inflation, retailer consolidation, and shifting consumer preferences.<\/p>\n
Reporting:<\/p>\n
\tThis role reports to the Head of Revenue Growth Management<\/p>\n
Contacts:<\/p>\n
\tHeads of Sales
\n\tHead of Marketing
\n\tHead of Sales Operations
\n\tTrade Marketing Managers
\n\tCategory Brand Managers
\n\tBrand Managers
\n\tRegional Sales Managers
\n\tKey Accounts Managers
\n\tTerritory Sales Managers & Customer Development Executives
\n\t3rd Party Agencies<\/p>\n
Principal Accountabilities:<\/p>\n
Demand Planning & Forecasting<\/p>\n
\tDevelop, own, and continuously improve integrated demand forecasts (short-term 1 \u2013 6 months, long-term 7 \u201330 months) rolling at SKU\/channel\/customer level for Personal Care, Homecare, and Baby Care categories.
\n\tLead monthly Forecast Consensus IBP meeting, collaborating with Supply Chain, Sales, Marketing, and Finance to align forecasts with business plans, promotional calendars, and new product launches.
\n\tAnalyze historical sales, POS data, syndicated data (Nielsen, Kantar, etc.), shopper insights, and external factors (weather, economic trends, competitor activity) to enhance forecast accuracy (target: >65% at SKU level).
\n\tIdentify and mitigate demand risks, including stockouts, overstocks, and obsolescence, especially for seasonal or promotional SKUs in baby care and homecare.<\/p>\n
Revenue Growth Management (RGM)<\/p>\n
\tDesign RGM systems, processes and execute strategies across the five core levers: Pricing, Promotions (ROI optimization), Assortment\/Product Mix, Pack-Price Architecture, and Trade Terms\/Distribution.
\n\tConduct regular price elasticity, promotion effectiveness, and margin leakage analyses to recommend actions that maximize net revenue and gross margin.
\n\tOptimize trade spend efficiency \u2014 ensure promotional investments deliver positive ROI while supporting category growth and brand health in modern trade, general trade, and e-commerce channels.
\n\tSupport portfolio rationalization and innovation pricing for new product launches.
\n\tPartner with Sales Channel Leads, Category & Brand Management and Trade Marketing Teams to embed RGM thinking into annual business planning, brand plans, and customer joint business plans (JBPs).<\/p>\n
Analytics, Insights & Reporting<\/p>\n
\tBuild and maintain dashboards (Power BI\/Tableau) tracking key RGM & demand KPIs: forecast accuracy, revenue growth, gross-to-net realization, promotion ROI, price\/mix impact, and category profitability.
\n\tLeverage consumer\/shopper insights and advanced analytics (including AI\/ML where available) to identify growth opportunities and risks in Personal Care (e.g., haircare\/skincare trends), Homecare (Dishwash), and Baby Care.
\n\tProvide clear recommendations and “what-if” scenarios to senior leadership and cross-functional teams.<\/p>\n
Cross-Functional Collaboration & Implementation<\/p>\n
\tAct as a business partner to Sales, Marketing, Finance, and Supply Chain teams,
\n\tBuild business tools that influence decisions on pricing, promotions, and assortment.
\n\tSupport with commercial insights that support customer negotiations on trade terms and promotional calendars with key retailers.
\n\tDrive capability building \u2014 train commercial teams on RGM principles and tools.<\/p>\n
Key Performance Indicators (KPIs)<\/p>\n
\tDemand forecast accuracy (MAPE or similar metrics)
\n\tRevenue growth vs. target (value & volume)
\n\tGross margin improvement \/ protection
\n\tPromotion ROI and trade spend efficiency
\n\tNet revenue realization (reduction in leakage)
\n\tSuccessful implementation of RGM initiatives (e.g., pricing or pack changes)<\/p>\n
Internal & External Relationships:<\/p>\n
\tTrade Marketing Teams
\n\tSales Teams
\n\tMarketing Teams
\n\tCustomer Service Teams
\n\tCustomers
\n\tSales Operations Teams
\n\tSupply Chain Teams<\/p>\n
Knowledge, Skills & Experience Needed:<\/p>\n
Qualification & Experience required:<\/p>\n
Education requirements:<\/p>\n
\tMinimum B plain KCSE; A bachelor\u2019s degree in computer science, Information Management, Statistics, Business, Economics or any other related discipline<\/p>\n
Work Experience:<\/p>\n
\t4\u20136+ years in FMCG\/CPG, with at least 2\u20133 years in Demand Planning\/Forecasting combined with Revenue Management or Commercial Analytics.
\n\tDirect experience in Hygiene, Baby and Beauty categories is highly preferred.
\n\tProven track record of delivering profitable growth through RGM levers in a multi-category environment.
\n\tStrong exposure to East African or emerging markets is an advantage.<\/p>\n
Skills & Competencies:<\/p>\n
\tDeep expertise in demand forecasting tools and methodologies (statistical + judgmental).
\n\tPossess a solid foundation in statistics, advanced analytical skills and practical experience\u00a0with visualization tools e.g. Excel (advanced) Power BI\/Tableau etc. and data analysis languages including SQL, Python, and R.
\n\tFamiliarity with SAP ERP – BWP,APO & ECP, RGM software or any AI-driven tools will be an added advantage
\n\tCommercial acumen with strong understanding of pricing, promotions, and trade dynamics in FMCG.
\n\tExcellent stakeholder management and influencing skills \u2014 ability to translate complex analytics into actionable business insights.
\n\tData-driven mindset with attention to detail and ability to handle ambiguity.
\n\tExhibit exceptional analytical abilities to compile, structure, examine, and present substantial data sets with precision and thoroughness.\u00a0
\n\tCapable of critically evaluating data to derive meaningful, actionable insights.
\n\tDemonstrate superior communication and presentation capabilities, adept at simplifying complex data insights for audiences without a technical background
\n\tProficiency in English; additional local languages are a plus.<\/p>\n
Soft Skills:<\/p>\n
\tLeadership, Problem solving, Attention to detail, Results driven, Great communication skills, Continuous learning, Adaptability, Great work ethic, Team Player, Excellent interpersonal skills, Excellent organisational skills, Aggressive\/assertive and Excellent Analytical Skills, Great report writing and presentation skills (proficiency in Ms Word, Ms Excel, and Ms PowerPoint)<\/p>\n
Apply Through:<\/p>\n
s.wd3.myworkdayjobs.com<\/p>\n","protected":false},"author":2,"featured_media":0,"template":"","meta":{"_promoted":"","_job_location":"","_application":"http:\/\/s.wd3.myworkdayjobs.com","_company_name":"PZ Cussons","_company_website":"http:\/\/www.pzcussons.com\/","_company_tagline":"PZ Cussons is a remarkable company. We are fortunate to have talented and committed people, a wealth of cherished brands and enduring partnerships with loyal suppliers and customers. As we begin this next chapter in our story, we believe we have set solid foundations for a return to sustainable g... read morerowth and long-term success.\u00a0PZ Cussons is a dynamic consumer products group. We\u2019ve created some of the world's best-loved and most trusted brands.\u00a0We have teams based in London, Manchester and Salford in the UK, Nigeria, Ghana, Kenya, Thailand, Indonesia, Australia and New York! Our brands include Imperial Leather, Original Source, Carex, Mamador cooking oil, five:am, Rafferty\u2019s Garden, St Tropez, Sanctuary Spa, Charles Worthington, Fudge Professional, Fudge Urban, Coolworld Electricals and many many.","_company_twitter":"","_company_video":"","_filled":0,"_featured":0,"_remote_position":0,"_job_salary":"","_job_salary_currency":"","_job_salary_unit":""},"job_listing_region":[692],"job-categories":[793,693,701,725],"job-types":[687],"class_list":{"0":"post-95175","1":"job_listing","2":"type-job_listing","3":"status-publish","4":"hentry","5":"job_listing_region-nairobi","7":"job-type-full-time"},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-listings\/95175","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-listings"}],"about":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/types\/job_listing"}],"author":[{"embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/users\/2"}],"wp:attachment":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/media?parent=95175"}],"wp:term":[{"taxonomy":"job_listing_region","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job_listing_region?post=95175"},{"taxonomy":"job_listing_category","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-categories?post=95175"},{"taxonomy":"job_listing_type","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-types?post=95175"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}