Job Description<\/p>\n
\tThe Cluster Director of Sales & Marketing is a senior commercial leadership role responsible for providing strategic direction across Fairmont Hotels & Resorts properties in Kenya, specifically Fairmont The Norfolk and Fairmont Mara Safari Club.
\n\tReporting to the Cluster General Manager, the role drives integrated sales, marketing, revenue, and public relations strategies across the cluster. It is focused on maximizing overall performance, market share, brand positioning, and guest satisfaction while fostering a strong, high-performing, and collaborative team culture.<\/p>\n
Key Responsibilities<\/p>\n
Strategic Leadership & Planning<\/p>\n
\tDevelop and execute cluster-wide sales & marketing strategies aligned with brand standards
\n\tContribute to annual budgets and commercial plans in collaboration with Revenue Director<\/p>\n
\u00a0Sales Leadership & Performance<\/p>\n
\tLead and drive sales effectiveness across both properties
\n\tSet and monitor sales targets, KPIs, and incentive programs
\n\tEnsure achievement of monthly, quarterly, and annual sales objectives
\n\tConduct regular sales performance reviews and pipeline management sessions<\/p>\n
Marketing & Brand Management<\/p>\n
\tDirect multi-property marketing campaigns and promotional initiatives
\n\tEnsure consistency in brand standards and messaging across the cluster
\n\tOversee development of sales collateral, digital content, and campaigns<\/p>\n
Public Relations & Communications<\/p>\n
\tLead cluster PR strategy, including media relations, advertising, and press releases
\n\tEnhance brand visibility and reputation in key source markets<\/p>\n
\u00a0Business Development & Partnerships<\/p>\n
\tIdentify and develop new markets, segments, and revenue opportunities
\n\tRepresent the properties at trade shows, roadshows, and industry events<\/p>\n
\u00a0Key Account & Stakeholder Management<\/p>\n
\tOversee key accounts and strategic client relationships across properties
\n\tDrive revenue growth, ADR optimization and market share expansion across all segments
\n\tReview and manage sales contracts and agreements<\/p>\n
Team Leadership & Performance Management<\/p>\n
\tLead, mentor, and develop Cluster Sales & Marketing teams
\n\tConduct performance reviews, coaching sessions, and regular team meetings
\n\tDrive a culture of accountability, engagement, and high performance<\/p>\n
Operations & Systems Management<\/p>\n
\tEnsure effective use of sales systems, tools, and reporting platforms
\n\tMaintain operational excellence in sales processes and procedures
\n\tCoordinate participation in brand and multi-property campaigns<\/p>\n
Market Intelligence & Positioning<\/p>\n
\tMonitor market trends, competitor activity, and brand positioning
\n\tProvide insights to support commercial decision-making in collaboration with Revenue Director.<\/p>\n
Qualifications<\/p>\n
\tDegree in Business, Hospitality Management, or related field
\n\tProficiency in Microsoft Office and relevant sales systems
\n\tMinimum 5\u20137 years\u2019 experience in senior commercial leadership within luxury hospitality<\/p>\n
Additional Information<\/p>\n
Skills & Attributes<\/p>\n
\tStrong understanding of luxury leisure, MICE, corporate, and distribution ecosystems
\n\tExperience managing integrated commercial functions
\n\tStrong strategic sales and marketing leadership capability
\n\tStrong negotiation and\u00a0executive level presentation skills
\n\tStrong commercial acumen and market awareness
\n\tResults-driven and commercially astute
\n\tCollaborative leadership style with strong team development skills
\n\tHighly results-oriented with a track record of successfully closing high-value deals and converting business opportunities
\n\tStrong ability to interpret data, identify trends and create forecasts<\/p>\n
Apply Through:<\/p>\n
jobs.smartrecruiters.com<\/p>\n","protected":false},"author":2,"featured_media":0,"template":"","meta":{"_promoted":"","_job_location":"","_application":"http:\/\/jobs.smartrecruiters.com","_company_name":"Fairmont Hotels & Resorts","_company_website":"http:\/\/www.fairmont.com\/norfolk-hotel-nairobi\/","_company_tagline":"The Fairmont Norfolk is a historic hotel in Nairobi, Kenya and is owned by the luxury hotel chain, Fairmont Hotels and Resorts. The hotel has 170 rooms, 4 restaurants, and consists of 5 main blocks, each ranging from 1 to 2 stories high. The hotel has a signature Tudor style of architecture that has... read more been maintained since its original construction.","_company_twitter":"","_company_video":"","_filled":0,"_featured":0,"_remote_position":0,"_job_salary":"","_job_salary_currency":"","_job_salary_unit":""},"job_listing_region":[692],"job-categories":[749,693,1336],"job-types":[687],"class_list":{"0":"post-95784","1":"job_listing","2":"type-job_listing","3":"status-publish","4":"hentry","5":"job_listing_region-nairobi","7":"job-type-full-time"},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-listings\/95784","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-listings"}],"about":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/types\/job_listing"}],"author":[{"embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/users\/2"}],"wp:attachment":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/media?parent=95784"}],"wp:term":[{"taxonomy":"job_listing_region","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job_listing_region?post=95784"},{"taxonomy":"job_listing_category","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-categories?post=95784"},{"taxonomy":"job_listing_type","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-types?post=95784"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}