Job Summary<\/p>\n
\tThe Head of Sales is responsible for leading Peach\u2019s country-wide sales strategy, execution, and growth agenda to significantly scale vehicle sales, improve commercial performance, and strengthen customer experience across all sales channels and locations.
\n\tThis role combines strategic leadership, operational management, systems-building, and commercial experimentation to ensure the Sales organization is structured and equipped to achieve ambitious growth objectives sustainably.
\n\tThe Head of Sales will work cross-functionally with Marketing, Customer Operations, Product, Finance, Inspection, Fleet, and Leadership teams to drive topline growth, operational excellence, and continuous improvement across the customer sales journey.<\/p>\n
Key Responsibilities<\/p>\n
Specifically, the Head of Sales at Peach can expect to lead\/own the following sales\u00a0 elements:<\/p>\n
Sales Strategy & Commercial Direction<\/p>\n
\t\u00a0Partner with Country Leadership to define and execute the country sales strategy aligned with Peach\u2019s broader growth ambitions and commercial objectives
\n\t\u00a0Develop annual, quarterly, and monthly sales plans with clear targets, KPIs, ownership structures, and execution priorities
\n\t\u00a0Design and continuously optimize sales organizational structures, role clarity, and accountability frameworks to support scale and operational effectiveness
\n\t\u00a0Define and refine commercial levers, including pricing approaches, take-rate optimization, vehicle class strategies, compensation structures, and sales channel mix
\n\t\u00a0Establish performance forecasting and reporting frameworks across key commercial metrics, including units sold, conversion, GMV, take rate, and profitability
\n\t\u00a0Leverage market insights, customer behavior, operational realities, and business performance data to continuously improve commercial strategy and prioritization<\/p>\n
Sales Systems, Processes & Structure Building<\/p>\n
\t\u00a0Build and institutionalize scalable sales systems, SOPs, workflows, and governance structures across all locations
\n\t\u00a0Standardize customer journeys, sales processes, escalation pathways, and operational execution frameworks to improve consistency and efficiency
\n\t\u00a0Partner with Product and IT teams to improve CRM utilization, reporting visibility, tooling effectiveness, and workflow automation
\n\t\u00a0Develop structured performance management mechanisms including KPI tracking, review cadences, coaching frameworks, and accountability systems
\n\t\u00a0Continuously identify operational bottlenecks and implement process improvements that improve conversion, turnaround time, quality, and customer experience
\n\t\u00a0Ensure the Sales organization remains scalable, operationally disciplined, and aligned with broader company systems and processes<\/p>\n
Day-to-Day Sales Leadership & Operational Management<\/p>\n
\t\u00a0Lead the day-to-day sales operations across all Peach locations to ensure achievement of monthly, quarterly, and annual commercial targets
\n\t\u00a0Manage and coach Sales Managers and team leads through regular performance reviews, one-on-ones, pipeline reviews, and operational check-ins
\n\t\u00a0Drive accountability and high performance through data-driven decision-making, structured follow-through, and clear execution ownership
\n\t\u00a0Monitor sales performance metrics daily and proactively intervene to address execution gaps, operational risks, or performance bottlenecks
\n\t\u00a0Ensure high standards of customer engagement, sales quality, SOP adherence, and compliance across the Sales organization
\n\t\u00a0Coordinate closely with Marketing, Customer Operations, Inspection, Fleet, Finance, and Sales Administration teams to ensure seamless execution across the customer journey
\n\t\u00a0Lead recruitment, onboarding, capability-building, succession planning, and performance management initiatives within the Sales team<\/p>\n
Sales Growth, Innovation & Experimentation<\/p>\n
\t\u00a0Drive structured experimentation initiatives aimed at improving sales growth, customer acquisition, conversion, and retention
\n\t\u00a0Identify and evaluate new commercial opportunities including new vehicle classes, financing models, partnerships, and alternative sales channels
\n\t\u00a0Foster a culture of hypothesis-driven testing, continuous improvement, and commercial innovation within the Sales organization
\n\t\u00a0Work closely with Marketing, Growth, and Product teams to improve lead quality, conversion efficiency, and customer lifetime value
\n\t\u00a0Analyze market trends, customer behavior, and competitive dynamics to identify opportunities for expansion and differentiation
\n\t\u00a0Lead implementation and scaling of successful pilots, experiments, and growth initiatives across the business<\/p>\n
Leadership, Governance & Business Management<\/p>\n
\t\u00a0Serve as a key member of the country leadership team contributing to broader business strategy, operational planning, and organizational development
\n\t\u00a0Own sales budgeting, forecasting, resource allocation, and commercial performance planning in line with company objectives
\n\t\u00a0Contribute to company-wide OKRs, leadership reviews, and strategic planning forums
\n\t\u00a0Build strong cross-functional relationships to ensure alignment between Sales and other core business units
\n\t\u00a0Foster a high-performance culture grounded in accountability, collaboration, ownership, and continuous improvement
\n\t\u00a0Represent the Sales function in executive discussions, strategic reviews, and external stakeholder engagements where required.<\/p>\n
Skills, Knowledge and Expertise<\/p>\n
Need to haves\u2026<\/p>\n
\t7+ years of experience leading and scaling high-performing sales organizations, preferably within a high-growth, retail, marketplace, automotive, or startup environment
\n\tStrong experience building and managing operationally disciplined sales teams with measurable commercial outcomes
\n\tProven track record of driving revenue growth, sales process optimization, and commercial strategy execution
\n\tExperience leading cross-functional initiatives and managing complex stakeholder relationships
\n\tStrong analytical and data-driven decision-making capability
\n\tDemonstrated ability to operate effectively in fast-paced, ambiguous, and evolving business environments
\n\tExperience designing and implementing scalable systems, SOPs, and performance management frameworks
\n\tStrong people leadership and coaching capability with experience developing high-performing teams<\/p>\n
Nice to haves\u2026<\/p>\n
\tExperience within automotive, mobility, marketplace, fintech, or consumer-facing industries
\n\tExperience scaling multi-branch or geographically distributed commercial operations
\n\tExposure to growth experimentation and commercial innovation initiatives
\n\tFamiliarity with CRM systems, sales analytics tools, and operational dashboards<\/p>\n
Competencies<\/p>\n
\tCommercial Strategy & Execution: Ability to translate business goals into actionable commercial strategies and measurable outcomes
\n\tSystems & Process Development: Strong capability in building scalable operational systems, workflows, and SOPs
\n\tPeople Leadership & Performance Management: Ability to build accountability, coach leaders, and drive high performance
\n\tData & Analytical Thinking: Ability to interpret commercial data and use insights to drive strategic and operational decisions
\n\tOperational Excellence: Strong execution capability with attention to detail and process discipline
\n\tCross-Functional Collaboration: Ability to align diverse stakeholders toward shared business goals<\/p>\n
Attitudes & Behavior<\/p>\n
\tOwnership Mindset: Takes full accountability for outcomes and follows through to completion
\n\tHighly Collaborative: Builds strong partnerships and works effectively across teams
\n\tCourageous & Resilient: Thrives in ambiguity and embraces complex challenges
\n\tCurious & Experimentative: Questions assumptions, tests ideas rigorously, and embraces learning
\n\tSupportive Leader: Coaches and develops team members while maintaining high standards
\n\tContinuous Improvement Orientation: Constantly identifies opportunities to improve systems, execution, and customer experience<\/p>\n
What Success Looks Like<\/p>\n
Within the first 6\u201312 months, success in this role includes:<\/p>\n
\tConsistent achievement and scaling of monthly sales targets across all locations
\n\tImproved take rates, conversion metrics, and overall commercial efficiency
\n\tStrong operational discipline and standardized sales execution across branches
\n\tHigh adoption and effectiveness of sales systems, SOPs, and performance frameworks
\n\tImproved visibility and utilization of sales performance data and reporting
\n\tSuccessful implementation of growth experiments and scalable commercial initiatives
\n\tDevelopment of a high-performing, accountable, and customer-centric Sales organization.<\/p>\n
Apply Through:<\/p>\n
careers.peachcars.co.ke<\/p>\n","protected":false},"author":2,"featured_media":0,"template":"","meta":{"_promoted":"","_job_location":"","_application":"http:\/\/careers.peachcars.co.ke","_company_name":"","_company_website":"","_company_tagline":"","_company_twitter":"","_company_video":"","_filled":0,"_featured":0,"_remote_position":0,"_job_salary":"","_job_salary_currency":"","_job_salary_unit":""},"job_listing_region":[692],"job-categories":[750,693,1342],"job-types":[687],"class_list":["post-95859","job_listing","type-job_listing","status-publish","hentry","job_listing_region-nairobi","job-type-full-time"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-listings\/95859","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-listings"}],"about":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/types\/job_listing"}],"author":[{"embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/users\/2"}],"wp:attachment":[{"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/media?parent=95859"}],"wp:term":[{"taxonomy":"job_listing_region","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job_listing_region?post=95859"},{"taxonomy":"job_listing_category","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-categories?post=95859"},{"taxonomy":"job_listing_type","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/kenya\/wp-json\/wp\/v2\/job-types?post=95859"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}