Applications are invited from suitably qualified candidates to fill the following vacant position below:HIGH-VALUE CUSTOMER (HVC) SEGMENT MANAGERThe HVC Segment Manager is responsible for identifying, analysing, and optimizing strategies to grow and retain high-value customers (HVCs).Major Tasks and ResponsibilitiesDevelop and maintain dynamic segmentation models to identify high value (HV) prepaid and postpaid customers based on usage, spend, tenure, and product mix.Analyse customer behaviour across voice, data, and digital services to refine HVC definitions.
\nMonitor ARPU, data consumption trends, and service adoption among HVCs.Identify upsell and cross-sell opportunities across mobile, fixed, broadband, and value-added services.Support the design and evaluation of loyalty programs, exclusive offers, and personalized experiences for HVCs.Analyse churn drivers and recommend proactive retention strategies.Collaborate with CVM and digital marketing teams to design and evaluate targeted campaigns for
\nHVC acquisition, engagement, and reactivation.Conduct A\/B testing and uplift analysis to measure campaign effectivenessBuild predictive models to forecast HVC churn risk, upgrade likelihood, and lifetime value. Deliver regular dashboards and strategic insights to senior leadership.Map and analyse HVC journeys across channels (USSD, app, call centre) to identify pain points and opportunities for improvement.Educational and professional RequirementsBachelor\u2019s degree in Data Analytics, Information Systems Management, Marketing\u00a0Telecommunications, Actuarial Science or related field.An MBA or MSc in Data Analytics, Mathematics, Physics or Microeconomics will be an added advantage.Three plus years of experience in telecom analytics, customer segmentation, or CVM.Strong command of SQL, Excel, and data visualization tools (e.g, Power Bi, Tableau).Familiarity with statistical tools (e.g., STATA, SPSS, Python, R) is a plusExperience with telecom KPIs (ARPU, churn, CLV, usage metrics) is essential.Excellent communication and stakeholder engagement skills.Interested applicants are requested to submit their applications and Curriculum vitae (CV) to:The Human Resources and Administration Director
\nTelekom Networks Malawi Limited
\nLivingstone Towers
\nP.O Box 3039
\nBlantyre
\nOR
\nEmail:\u00a0vacancy@tnm.co.mwTo reach her no later than 25th July 2025<\/p>\n
Apply Via:<\/p>\n
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