Website Mediamark (PTY) Ltd
Duties & Responsibilities
FUNCTION A:TO SELL RADIO AIRTIME ON BEHALF OF JACARANDA FM UNDER THE MEDIAMARK PORTFOLIO:
To sell radio airtime, to meet and exceed monthly targets
To sell digital, and meet Digital Target
To sell long term “seminar” packafes or programmes
Prospect/cold canvas potential radio advertisers and build personal portfolio of clients, secure new business
Follow up leads that are distributed by the company and record these on the CRM system, obtain appointments
Set up appointments with new and existing clients which includes 40 engagements per month
Develop and deliver proposals and presentations to the advertiser, secure business commitment
Recommend ongoing advertising opportunities to clients, secure ongoing business
Have adequate visibility amongst client portfolio, to ensure top of mind awareness, addressing client needs, Up-selling & Client service
Identify client challenges through consultation and provide creative solutions
Engage with Mediamark internal support services and departments with due care and collaboration
Understand Mediamark and Brand product offerings and adapting these to solve business challenges for clients
FUNCTION B: TO BUILD AND MANAGE A PORTFOLIO OF DIRECT ADVERTISERS ACCORDING TO THE MEDIAMARK PHILOSOPHY:
Build strong relationships with existing clients, secure ongoing business
Develop new business and maintain existing business, trusted client service consultant
Practice superior client service and ensure brand offerings maintain top-of-mind awareness
Resolve client-related queries with efficiency and superior client service
Participate in entertainment functions aimed at developing relationships
Provide a full sales support function to the advertiser through a trusted relationship
Be a media consultant to client by understanding their business and challenges
Be accountable to advertisers, and internal support departments with timeous feedback and follow-ups, client service, and relationship trust
Keep client updated with information supplied by Mediamark and stations, trusted media consultant to client
Deliver information where necessary (including rate cards, gifts, invitations)
Annalise sales information for forward planning
Keep abreast of the latest research information with sound product knowledge
Engage in fact finding activities to keep informed of industry information, sound industry knowledge
Be accountable for updating the CRM system, scorecards and appraisals, and any sales tracking documentation
Attention to detail and continous reporting of sales activities and pipelines
FUNCTION C: TO CARRY OUT ANY REASONABLE REQUEST BY THE BUSINESS UNIT DIRECTOR:
Ad hoc duties
Requirements
Qualifications
Matric
Degree or equivalent from college in sales/marketing preferred
Valid driver’s license and motor vehicle
Knowledge & Skills
Excellent communication skills, written, verbal and telephonic
Excellent presentation skills
Basic understanding of marketing tools: BRC RAMS, Telmar, BrandMapp, and interpreting research
Attention to detail and reporting proficiency
Sound understanding of business models and solutions-driven consulting
Media planning, strategy, and marketing
Planning and Project Management
Experience
At least 3 – 4 years sales experience
Basic understanding of marketing tools: BRC RAMS, Telmar, BrandMapp, and interpreting research
Apply via company website ( N / A ) or
mediamark.mcidirecthire.com