CRM Analyst (HubSpot)

  • Full Time
  • Western Cape
  • Applications have closed

Website Badger Holdings (Pty) Ltd

Badger Holdings is a specialised insurance and related services company. Founded in 1995, we currently employ over 700 staff members across South Africa and Australia and insure over 180 000 clients with premiums in excess of US$100 million. Through a unique blend of skills and expertise, Badg… read moreer Holdings has grown into a formidable force in the insurance landscape. We have been helping insurance and related companies to maximise their potential for almost two decades. Our success lies in establishing innovative insurance entities and partnering with great people who have excellent track records. We give them the means to grow sustainably into the future by providing expert assistance and advice on legal matters, training needs, marketing requirements and new product development. We believe that it is through partnership that companies will reach their full potential and achieve successful growth. That is why Badger Holdings embraces and encourages opportunities to establish firm, committed and longstanding business relationships. Our chairman often tells the story that inspired his vision for the group – about his friend who was about to crash in a glider plane. He prayed to be saved and felt a gentle wind lift the wings of the plane and gently help to land him. We see relationships and gentle landings in times of need as our offering.

What You’ll Do

CRM Strategy & HubSpot Management

Own and optimise HubSpot CRM, from workflows to integrations.
Design and implement full-funnel lifecycle marketing campaigns.
Collaborate with Marketing, Sales, and Servicing teams to embed HubSpot into every key touchpoint.

Data Analysis & Campaign Performance

Monitor, analyse, and report on campaign metrics.
Develop dashboards and segmentation strategies that unlock smarter targeting.

Customer Journey Optimisation

Map and improve automated CRM flows based on behaviour and feedback.
Identify pain points and implement frictionless multichannel journeys (email, WhatsApp, in-app, and more).

Collaboration & Enablement

Be the go-to HubSpot champion, driving internal adoption and CRM excellence.
Develop training resources and best practice playbooks.

Governance & Data Integrity

Maintain CRM data accuracy, conduct regular audits, and ensure POPIA compliance.
Collaborate with data and IT teams to strengthen integration and reporting.

 What You Bring

3+ years in CRM, marketing automation, or HubSpot-centric roles.
Deep understanding of lifecycle strategy, segmentation, lead scoring, and CRM workflows.
Strong analytical mindset with the ability to turn insights into action.
Experience aligning with cross-functional teams (marketing, sales, ops).
Excellent communicator with strong documentation and stakeholder engagement skills.
Knowledge of data privacy legislation (POPIA, GDPR) is a bonus.

Apply via company website ( N / A ) or

badgerholdings.mcidirecthire.com

 

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