Website Ignition Group
The Ignition Group is one of Africa's largest providers of technology, media, telecommunication and financial services, and is built around a powerful purpose – to make life better through innovative technology. We approach markets that are traditionally complex and contested, and then simplify the… read morem, making life easier for consumers, and business more efficient for our partners. Ignition, a central business vertical to the Ignition Group, was founded in 2002, by brothers Sean and Donovan Bergsma. Ignition Group, now one of Africa’s largest investors in technology, media, telecommunications and financial services sectors, provides a platform for sustainability and success. With a staff complement of nearly 3 000 people, we have a team of experts in the fields of IT, Finance, Marketing, Human Resources, Sales, Development, Compliance, Customer Care, Training and Support. Ignition Group has built a sound infrastructure to support a number of business verticals within the Group, allowing the business verticals to swiftly develop, innovate, adapt and support our Business Partners and strategies. Quadrant 4, Centenary Building, 30 Meridian Drive, Umhlanga, Durban
Description
Market Research and Opportunity Identification
Conduct in-depth market research to identify emerging trends, competitor strategies, and untapped business segments.
Analyze customer segments to understand key decision-makers, pain points, and growth potential.
Develop targeted prospecting strategies for high-potential industries, geographies, and customer profiles.
Monitor regulatory, economic, and technological developments that could influence market opportunities.
Lead Generation and Pipeline Development
Design and implement outreach campaigns via email, cold calls, LinkedIn, and other channels to generate qualified leads.
Collaborate with the marketing team to create compelling campaigns, content, and events that attract new prospects.
Qualify leads through needs analysis and ensure accurate handover into the sales pipeline.
Maintain and continuously build a robust pipeline of opportunities in CRM systems.
Client Engagement and Relationship Building
Initiate and lead consultative conversations to understand client needs, business goals, and challenges.
Build credibility and trust with stakeholders at all levels through clear communication and value-driven solutions.
Conduct solution presentations and demos that align to the client’s operational and strategic priorities.
Ensure a seamless transition from lead to client onboarding, engaging relevant internal teams as needed.
Proposal Development and Deal Closure
Lead the preparation of tailored proposals, including commercial models and service solutions aligned to client requirements.
Facilitate negotiations, addressing objections and aligning on win-win outcomes with clients.
Engage senior leadership as needed for key opportunities to accelerate closure and relationship development.
Finalize contracts and support the implementation team to ensure service delivery is aligned with commitments.
Sales Reporting and Performance Tracking
Maintain up-to-date records of all sales activities, prospects, and opportunity stages in CRM systems.
Generate weekly and monthly sales performance reports, analyzing conversion metrics, pipeline health, and revenue forecasts.
Use data insights to adjust strategies and improve targeting, engagement, and deal conversion rates.
Monitor customer feedback and post-deal performance to identify referral or upselling opportunities.
Strategic Collaboration and Continuous Improvement
Work closely with the Product and Operations teams to provide market feedback that informs product enhancements.
Participate in internal planning sessions to align business development activities with broader company goals.
Identify inefficiencies in the sales process and recommend improvements that drive faster sales cycles and better client outcomes.
Contribute to team learning by sharing best practices, insights from the field, and competitive intelligence.
Requirements
Solid knowledge of business development strategies and B2B sales methodologies.
Skilled at identifying new market opportunities and positioning solutions effectively.
Proficient in sales automation and CRM tools (e.g. Salesforce, HubSpot).
Excellent communication and presentation skills.
Strong negotiation and closing capabilities.
Entrepreneurial mindset with the ability to take initiative and work independently.
High level of integrity and ability to build trust-based relationships.
Analytical thinker with strong commercial acumen.
Persistent and resilient in achieving targets and dealing with rejection.
Collaborative, with an ability to influence cross-functional teams.
Education and Experience:
Matric
Bachelor’s degree Sales, Marketing, Business or in a relevant field preferred
At least 3 years’ experience in a business development or B2B sales role.
Experience working with CRM systems and using data to drive decision-making.
Demonstrated ability to generate leads, manage long sales cycles, and close complex deals.
Experience engaging with internal stakeholders and external partners at various levels.
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Apply via company website ( http://www.ignitiongroup.co.za/ ) or