Website Beiersdorf
Every day, our global brand icons, such as NIVEA, Eucerin and Hansaplast, make more than 500 million consumers in over 70 countries feel good in their skin. Care for consumers and our people worldwide is what has driven us all the time. More than 130 years ago, we invented modern skin care, kept con… read moretinuously innovating it and still have a clear business focus on it. This is what has made us today's No.1 skin care company in the world. We are skin care. 4th Floor, Beacon Rock 21 Lighthouse Road Umhlanga Rocks, 4319
Your Tasks
Influencer management
Strategic Execution: Execute the influencer marketing strategy for Beiersdorf with the Head of Integrated Media, aligning with global and regional brand guidelines to maintain a cohesive brand identity.
Influencer Relationship Management: Identify and cultivate relationships with influencers across all tiers.
Budget Allocation: Plan and execute the influencer marketing budget in line with regional guidance and brand teams to achieve strategic objectives effectively.
Agency Management
Agency Leadership: Oversee and steer agency activities with clear briefs, KPIs, and collaborative engagement.
Budget Oversight: Manage agency contracts, performance evaluations, and budget tracking to ensure efficiency and alignment with business goals.
Test, learn & Inspire
Trendspotting: Monitor industry trends and platform developments to identify innovative opportunities for engagement.
Education: Share influencer and PR best practices with internal and global teams to inspire new approaches.
Innovation: Design test-and-learn initiatives to push boundaries beyond business-as-usual operations.
Beauty Public Relations
Beauty PR strategy: Execute localized PR strategy focused on skincare education, brand storytelling, and consumer engagement.
Craft initiatives/partnerships: Source opportunities with the PR agency that align with brand values, business goals, and market-specific skincare trends.
Your Profile
3-5 years proven experience in PR, influencer marketing, or related roles within a beauty, skincare, or lifestyle brand.
Experience managing multiple agencies
Strong understanding of the influencer landscape, digital trends, and content marketing.
Excellent communication and relationship-building skills.
Proficiency in analytics tools to measure campaign success and inform strategies.
Ability to manage multiple priorities, budgets, and agencies efficiently.
Strategic thinker with a passion for innovation and storytelling.
CLOSING: 5th August 2025
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Apply via company website ( http://www.beiersdorf.com ) or