Website The Coca-Cola Company
Welcome to Coca-Cola South Africa, the company that does the most for community upliftment and is the home of South Africa’s favourite brand. It is the mission of TheCoca-Cola Company to refresh the world, inspire moments of optimism and happiness, create value and make a difference. Here y… read moreou’ll find everything you want to know about the Coca-Cola business in our country, from our bottling partners and brands, to our leadership and sustainability programmes. South Africa is the largest Coca-Cola market in Africa and consistently ranks among the best performing countries in the world of Coca-Cola. This impressive position is made possible by the hard work and commitment of our four bottlers, our canning operation as well as our employees, whose main vision is to benefit and refresh the people of South Africa. We’re proud to be a business unit of the Coca-Cola Eurasia and Africa Group, which is headquartered in Istanbul, Turkey. TheCoca-Cola Company has operations in more than 200 countries around the world and serves its beverages at a rate of 1.8 billion every day. Working together with our bottling partners, we work to consistently deliver value to our customers—the grocers, retailers, vendors, spazas and tuck shop owners—across South Africa. TheCoca-Cola Company owns the brands, and our bottling partners produce, package, distribute and merchandise our products worldwide. In South Africa, The Coca-Cola System (our Company and bottling partners) employs approximately 9,000 employees and has 15 facilities. Learn more about our bottling system.
Job Description
Coca-Cola Beverages South Africa (CCBSA) has an exciting opportunity in our Sales department. We are looking for talented individuals with relevant skills and experience for an Account Developer Metro role, which is based in Pothchstroom, Khuma and Stilfotien. The successful candidate will report directly to the Sales Manager in CCBSA Pothchstroom, Khuma and Stilfotien. The drive of this role is to develop, implement and maintain effective account plans thereby managing the profitable sales of CCBSA products, and the development and maintenance of new business relationships and opportunities so that customer excellence, brand loyalty and profitable volume growth are achieved.
Key Duties & Responsibilities
Functional Capabilities:
Revenue Growth
Customer Acquisition and Prospecting
Trade Marketing and Merchandising Execution
Joint Business Planning and Negotiation
Sales Forecasting and Order Management
Asset Utilisation and Data Accuracy
Cross-functional Coordination and Communication
Brand Activation and Campaign Management
Key Outcomes:
Strategic Customer Growth and Retention: Successfully implement the company’s business and RTM strategies within the assigned customer base, resulting in measurable growth in sales volume, net revenue, and market share.
New Business Development: Identify, prospect, and acquire high-potential new customers aligned with the company’s strategic goals to drive incremental revenue and volume growth.
Trade Execution Excellence: Ensure flawless execution of in-store and in-trade activities (merchandising, promotions, pricing, and placement) in line with company guidelines, leading to improved brand visibility and promotional compliance.
Customer Partnership and Business Planning: Partner with key customers to develop annual joint business plans that align with both parties’ commercial goals and leverage data-driven insights for continuous improvement.
Sales Order Generation and Demand Management: Actively influence and secure customer sales orders through effective planning, demand generation, and RTM applications to consistently meet or exceed monthly sales targets.
Asset and Data Management: Maintain accurate and updated customer master data within the commercial system, and manage assigned assets (e.g., POS material, fridges, signage) to ensure optimal in-market performance.
Operational Efficiency and Cross-functional Collaboration: Coordinate effectively with internal stakeholders (e.g., logistics, finance, marketing) to ensure seamless service delivery, accurate order fulfilment, and high customer satisfaction.
Brand Visibility and Activation Execution: Implement and support channel-relevant brand activations and in-market campaigns with compelling POS aligned to brand guidelines, driving awareness and shopper engagement.
KBI:
Volume and Nett Revenue
RED Adherence
Customer Loyalty Index (CLI)
Asset (Cooler and Vehicles) Verification
Customer Maintenance and New Business Sign-ons
Brand Visibility
Brand Activations
Sign-on of Strategic Partners (Fortress outlets)
Skills, Experience & Education
Education:
Matric and a formal qualification is required.
A qualification in Sales and Marketing will be advantageous.
Experience:
1–3 years’ experience in an FMCG environment.
Field Sales and Account Management
Cross-Functional Collaboration
CRM or Commercial Systems Experience
Valid Driver’s License
Skills:
Strong negotiation, communication, and interpersonal skills.
Proven sales and business development skills.
Ability to analyse data and derive actionable insights.
Strong planning, organising, and prioritisation skills.
Understanding of RTM and customer segmentation.
Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
Deadline:14th August,2025
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Apply via company website ( http://www.coca-cola.co.za ) or