Website L'Oréal
The world leader in beauty, present in 150 countries on five continents. Our 34 international brands include Kiehls, Lancme, Giorgio Armani Beauty, Yves Saint Laurent Beaut, Ralph Lauren, Clarisonic, Maybelline New York, Essie, Krastase, Biotherm, Shu Uemura, Viktor&Rolf, Maison Martin Margie… read morela, Urban Decay, Redken, Vichy, La Roche-Posay, Diesel, Garnier, LOral Paris, and more. For more than a century, LOral has devoted itself solely to one business: beauty. The group's mission is to provide the best in cosmetics innovation to women and men around the world with respect for their diversity. We want to bring beauty to all people. Our ambition for the coming years is to win over another one billion consumers around the world by creating the cosmetic products that meet the infinite diversity of their beauty needs and desires. If you are ready to take charge of your career and join us on our quest for the next billion consumers, follow us to get the insider scoop on our business, culture, and tips on how to join us to shape the future of beauty.
Job Purpose:
As a strategic partner to the Divisional GM, you will define and lead the 360-degree e-commerce roadmap. You are responsible for accelerating online market share and driving sustainable, profitable growth across pure-players (e.g., Takealot, Superbalist, Dermastore), brick-and-click retailers, and emerging social commerce channels. You will ensure that the LDB “Medical DNA”—rooted in efficacy and trust—is seamlessly translated into a premium digital consumer journey.
Key Responsibilities
Strategic Growth & P&L Ownership
Visionary Roadmap: Develop and execute the annual and multi-year e-commerce strategy aligned with LDB’s global and local business objectives.
Financial Stewardship: Full P&L accountability for the e-commerce channel. You will optimize the “bottom line” by balancing aggressive top-line growth with rigorous ROI/ROAS management.
Negotiation Excellence: Lead high-level commercial negotiations with key e-retail partners, securing optimal trading terms, “gold-standard” visibility, and exclusive promo calendars.
The “Perfect Store” & Digital Merchandising
Dermatological Excellence: Ensure our digital presence reflects the clinical authority of our brands. You will oversee the deployment of high-quality, science-based assets that educate the consumer.
UX & Conversion: Audit and optimize the “Digital Shelf” (Search ranking, Brand Rooms, A+ Content) to ensure a frictionless path to purchase.
Catalog Strategy: Manage the digital portfolio, ensuring a balance between “hero” clinical products and e-commerce-exclusive bundles or trial kits.
Performance Marketing & Precision Traffic
Full-Funnel Optimization: Partner with Media and Brand teams to drive high-intent traffic via SEO, SEM, and Social Commerce.
CRM & Loyalty: Leverage data to increase Lifetime Value (LTV) through personalized retargeting
Operations & Supply Chain Integration
Forecasting Accuracy: Work hand-in-hand with Supply Chain and Demand Planning to ensure stock availability, specifically for high-velocity e-retail events (Black Friday, Payday cycles).
Agile Fulfillment: Monitor retailer delivery performance and customer feedback to ensure the last-mile experience matches L’Oréal’s premium standards.
Data Intelligence & Actionable Reporting
KPI Command: Track and present weekly performance dashboards (Traffic, Conversion Rate, AOV, Bounce Rate) to the Divisional GM.
Market Intelligence: Stay ahead of the curve by monitoring competitor moves in the “Beauty Tech” and “Med-Retail” space.
Required Skills & Experience
Education & Experience:
Academic Background: Degree in Business, Marketing, or Digital Systems.
Professional Track Record: 8+ years of experience in E-Commerce. Experience in Pharmaceuticals, Dermo cosmetics, or Premium Retail is highly preferred.
Proven Success: A history of scaling e-retail accounts and managing significant performance marketing budgets.
Technical Competencies:
Data Mastery: Advanced proficiency in Google Analytics (GA4), Looker Studio, or PowerBI.
Platform Expertise: Familiarity with CMS platforms and the back-end mechanics of major e-retailers (Takealot, etc.).
Search & Social: Deep understanding of the algorithms governing SEO/SEM and Social Media conversion.
Medical Sensitivity: The unique ability to translate complex clinical claims into compelling, compliant, and consumer-friendly digital content.
Soft Skills (The L’Oréal DNA):
Entrepreneurial Spirit: You operate with a “test and learn” mindset, moving with the speed of a start-up while leveraging the resources of a global leader.
Analytical Rigor: You don’t just report data; you tell a story and provide a strategic “why” behind every number.
Strategic Collaboration: A bridge-builder who can align Marketing, Sales, IT, and Finance toward a unified digital goal.
Consumer Centricity: An obsession with the end-user (the patient), ensuring they receive the right product and the right advice at the right time.
Apply via company website ( http://www.loreal.com ) or
careers.loreal.com