Salt South Africa
We’re looking for a Copywriter who blends sharp storytelling with the power of AI to create high-performing, data-driven campaign content. If you love writing, experimenting with AI tools, and building smart, scalable content systems, this one’s for you.
You’ll work across digital campaigns, turning briefs into bold messaging that connects, converts, and performs – all while using AI and automation to speed up and elevate creative output.
What you’ll do:
Write engaging copy across web, social, email, and digital campaigns
Turn briefs into strong, insight-led storytelling frameworks
Use AI tools + prompt engineering to accelerate content creation
Build prompt libraries and reusable content systems
Collaborate with designers, video teams, and marketers on campaign roll outs
Ensure consistent brand voice across all channels
Stay ahead of emerging AI and content trends
What you need:
Strong copy writing experience in marketing/advertising
Understanding of performance marketing and brand storytelling
Hands-on experience with AI writing tools
Strong writing, editing, and attention to detail
Ability to manage multiple fast-moving projects
Agency or creative studio experience preferred
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