Website iStore
iStore is the home of everything Apple, and Africa’s largest Apple Premium Reseller. With a retail footprint of more than 30 physical and online stores across Africa that provide expert advice, Apple Authorised Repairs, Business, Education, training and technical support for anything and everythin… read moreg Apple.
Job Description
iStore is the home of everything Apple, and Africa’s largest Apple Premium Reseller. With a retail footprint of more than 41 physical and online stores across Africa, we provide expert advice, Apple Authorised Repairs, business and education solutions, training, and technical support for everything Apple.
We are looking for a passionate and driven Assistant Store Manager to support the leadership of our Pretoria North region. This role is responsible for helping drive store performance, delivering exceptional customer experiences, and developing a high-performing retail team.
Working closely with the Store Manager, the Assistant Store Manager will help lead daily operations, ensure operational excellence, and inspire the team to achieve and exceed sales, customer experience, and development targets.
Key Responsibilities
Support the Store Manager in leading and motivating the store team to achieve sales targets, KPIs, and operational excellence
Deliver an exceptional Apple-inspired customer experience and ensure the store becomes the go-to destination for anything Apple
Assist in managing daily store operations, including stock management, merchandising, and store standards
Coach and develop team members through regular feedback, training, and performance management
Ensure the team maintains strong product knowledge, particularly across Apple products and services
Monitor store performance and assist with implementing strategies to improve sales and customer engagement
Ensure compliance with company policies, procedures, and operational processes
Foster a positive and collaborative team culture that supports growth and development
Support the Store Manager in driving staff productivity, engagement, and retention
Be willing to float to other iStores in the area if needed
Minimum Requirements
Matric (Grade 12) – required
Tertiary qualification in Business, Retail Management, or related field – advantageous
3+ years’ experience managing or supervising retail sales teams (10+ staff)
Experience working in high-value retail environments
Strong retail operations knowledge, including stock management, sales reporting, and store standards
Proven leadership and people management experience
Ability to work in a fast-paced retail environment and adapt quickly to change
Strong customer service orientation and passion for delivering exceptional experiences
Matrix management capability to collaborate across different business functions
Key Competencies
Customer Focus
Leadership and Team Development
Situational Awareness
Organisation and Planning
Effective Communication
Problem Solving and Decision Making
Time Management
Initiative and Proactivity
Personal Attributes
Passion for Apple products and technology
Strong interpersonal and people skills
Positive attitude and willingness to learn
Ability to inspire and motivate others
Agile, adaptable, and solutions-focused
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