Website EyeCarePro
At EyeCarePro, we take pride in being the forefront marketing agency in the eyecare industry, specializing in practice growth. With over two decades of dedicated service and more than 1,800 happy customers, we've consistently focused on one mission: helping you get more patients. Why Choose EyeCa… read morerePro? Industry-Leading Expertise: We have tried and tested strategies that make us the go-to experts for optometry marketing strategies. We understand the unique challenges of the eyecare field and tailor our solutions accordingly. Nearly One Million Appointment Requests: In the past year alone, we've assisted our valued clients in securing nearly one million appointment requests. That's one million opportunities for practices like yours to make a difference in people's lives.
About the Role
As a Client Strategist and Digital Marketing Manager, you will oversee a portfolio of client engagements and play a leading role in developing and guiding digital marketing strategies that drive measurable growth. You will operate within a structured system that leverages technology, data, AI solutions, and cross-functional collaboration to deliver meaningful value to clients—while also identifying opportunities to improve workflows, automations, and overall efficiency.
This role is ideal for someone who excels at:
Building and maintaining strong client relationships.
Communicating complex ideas in a clear, simple way.
Thinking critically and proactively solving problems.
Staying organized while managing multiple priorities.
Learning new tools, systems, and technologies quickly.
Key Responsibilities
Client Relationship Management: Serve as the primary point of contact for an assigned portfolio of client engagements, delivering an exceptional experience and maintaining high retention.
Data-Driven Growth Strategies: Develop and guide digital marketing strategies aligned with client goals; track key performance metrics and continuously refine strategies based on data, trends, and evolving client needs.
Value Demonstration: Communicate the value and impact of our work by preparing and delivering reports, translating performance data into clear, actionable insights.
Cross-Functional Collaboration: Partner with internal teams (SEO, web development, content, design, etc.) to ensure high-quality deliverables are executed on time and aligned with client goals.
Systems & Optimization: Utilize SaaS platforms, reporting systems, and AI tools to manage and optimize performance while identifying opportunities to improve workflows.
Key Skills & Experience
Experience: 3–5 years of experience in a client-facing marketing role, agency setting, or as a lead marketer within a professional service organization.
Marketing Knowledge: Experience with digital marketing channels such as SEO, PPC, website design, social media, email marketing, and content marketing.
Technical Proficiency: Familiarity with platforms such as Google Analytics, Google Business Profiles, CRM systems, and SEO tools (SEMrush, Ahrefs, etc.).
Communication: Strong verbal and written communication skills with the ability to build trust and rapport with clients.
Industry Bonus: Experience in eye care, healthcare, or professional services is a plus.
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