Website DataOrbis
DataOrbis is a leading global data management and insights company. Our purpose is to lead change by connecting people to their data. We work predominantly in the fast-moving consumer goods (FMCG) industry, where we enable environments where our clients and their brands can thrive. We do this by … read morecombining people, process, and cutting-edge cloud technology to facilitate and inform business decisions customized to our clients’ needs. Over the past 10 years we have become a leader in the data management industry by constantly differentiating and evolving our offerings. Our values of trust, accountability, innovation and teamwork are the absolute foundation of our business.
Responsibilities include
Set the strategic direction and tone for digital marketing within Smollan Technologies (ST), identifying opportunities for innovation and competitive advantage
Evaluate and adopt emerging tools, platforms,and trends to keep ST at the forefront of digital marketing, e.g.,GEO/AEO
Analyse and report on performance with actionable insights to improve campaign ROI and lead generation
Collaborate with sales, product owners, and marketing colleagues to deliver integrated multi-channel campaigns
Mentor junior team members and foster a culture of digital marketing excellence
Manage budgets for digital marketing initiatives to ensure optimal allocation and measurable returns
Plan, execute, and optimise paid digital campaigns across Google Ads (Search, Display, Remarketing) and Linkendin Campaign Manager for each business unit within the ST cluster, tailoring messaging and targeting per entity while maintaining alignment with group objectives
Navigate and support a cluster business model by understanding the distinct value proposition, audience, and market positioning of each business unit within ST during the consolidation phase , and applying strategic thinking to balance unified group branding with individual entity marketing needs
Understanding of website strategy, optimisation, and performance tracking , including collaboration with development and design teams
Support website strategy and optimisation for ST, ensuring websites across all business units deliver exceptional user experiences, support SEO objectives, and drive lead generation.
Understanding content strategy development , cross channel content planning and quality control across written , visual and multimedia formats
Requirements
Your skills and experience include
A tertiary qualification- Relevant degree/diploma/ certificate in Marketing/ Communication or relevant field .
Minimum 3- 5 years of relevant digital marketing experience with demonstrated ability to operate independently
Experience in managing budgets and measuring marketing ROI
Advantageous
Online Marketing certified Professional
Digital Marketing Institute Certificate
Understanding and interest in software and technology – software , solutions and services
Basic understanding and knowledge of retail and supply chain
Apply via company website ( N / A ) or
dataorbis.mcidirecthire.com
To apply for this job please visit dataorbis.mcidirecthire.com.