Rand Mutual – RMA
THE JOB AT A GLANCE
The Head: Alternative Distribution (Channel Development) will be responsible for developing, managing and growing non-traditional distribution channels for the company’s life insurance products.
The role will focus on identifying new distribution opportunities, forging partnerships and leveraging innovative technologies to increase market penetration and enhance customer acquisition.
WHAT YOU WILL DO
Strategy Development
Lead the creation and execution of a comprehensive strategy for alternative distribution channels (e.g., digital, telecommunication partners, bancassurance, affinity groups, e-commerce platforms, etc.)
Analyze market trends and customer behaviors to identify innovative distribution opportunities outside traditional channels
Ensure the alignment of distribution strategies with overall business goals and growth objectives.
Partnership Management
Identify and establish partnerships with third-party organizations such as financial institutions, fintech companies, telecom operators, and retail platforms
Manage ongoing relationships with partners, ensuring mutual benefits and growth
Negotiate contracts, terms, and revenue-sharing agreements with distribution partners.
Channel Development & Expansion
Develop and implement sales models for alternative channels, including digital platforms and emerging technologies (AI, mobile apps, etc.)
Lead the design and development of new product offerings tailored to the needs of specific channels and customer segments
Optimize the customer journey and experience across all alternative channels.
Cross-functional Collaboration
Work closely with marketing, product, and IT teams to ensure alignment in product development, marketing campaigns, and technological requirements for new channels.
Collaborate with data analytics teams to continuously monitor channel performance and identify areas for improvement.
Performance Monitoring & Reporting
Set and monitor KPIs for alternative distribution channels, including sales growth, customer acquisition, retention, and profitability
Report regularly to senior management on the performance of each channel and recommend adjustments based on data-driven insights.
Team Leadership
Build and manage a team focused on channel development, ensuring alignment with company values and strategic objectives
Provide coaching and development opportunities for team members to enhance their skills and capabilities.
Requirement
WHAT WIL YOU BRING TO THE TABLE
Bachelor’s degree in Business, Marketing, or a related field; MBA or other advanced degree preferred
8+ years of experience in sales, marketing, or business development, preferably within the life insurance or financial services industry
Proven experience in developing and managing alternative distribution channels
Demonstrated success in building strategic partnerships.
Skills
Strong analytical and problem-solving skills.
Excellent leadership and team management abilities.
Ability to negotiate and manage partnerships effectively.
In-depth understanding of digital distribution strategies and emerging technologies.
Strong communication and presentation skills.
go to method of application »
Apply via company website ( ) or