PRINCIPAL DUTIES & RESPONSIBILITIES<\/p>\n
Content Creation and Optimisation:<\/p>\n
\tDevelop a content plan strategy with the Digital leads for each business.
\n\tWrite engaging and informative blog briefs for externally written blog\u2019s for multiple Rentokil Initial businesses, and also create additional briefs for internally written blogs, so that key individuals can understand and complete the brief on time.\u00a0
\n\tEnsure that the new content is optimised for search engines and adheres to best practices in SEO.
\n\tSupport Digital Leads to perform keyword research and analysis to incorporate relevant keywords into the content, driving organic traffic and improving search rankings.
\n\tAdapt your writing style and tone of voice to match the requirements of each business, maintaining consistency with their brand guidelines.<\/p>\n
WordPress Management:<\/p>\n
\tDemonstrate a high level of proficiency in WordPress, including content creation, formatting, and publishing.
\n\tUpload and manage blog content, ensuring proper categorisation, tagging, and metadata optimisation for SEO.
\n\tCollaborate with the web development team to ensure a smooth user experience and troubleshoot any technical issues related to content publishing.<\/p>\n
Project Management and Campaign Briefs:<\/p>\n
\tPrioritise and schedule content creation tasks, managing multiple projects simultaneously and meeting deadlines.
\n\tCollaborate with cross-functional teams, including Marketing and Category, to coordinate campaign briefs and align content with broader marketing strategies.
\n\tDemonstrate excellent project management skills, ensuring that content production stays on track and meets established objectives.<\/p>\n
Landing Page Content for Nurture Journeys:<\/p>\n
\tWork closely with the Email Marketing Team to develop persuasive and compelling landing page content for nurture journeys.
\n\tApply your understanding of customer segmentation and buyer personas to craft personalised content that drives conversions.
\n\tCollaborate with the digital team to ensure that the landing pages are visually appealing and optimised for lead generation.<\/p>\n
Continuous Improvement and Strategy:<\/p>\n
\tStay informed about the latest industry trends, content marketing strategies, and SEO techniques to continuously enhance content performance.
\n\tProvide recommendations for content optimisation based on performance analysis and user feedback.
\n\tContribute to the development of the digital marketing strategy for Rentokil Initial, particularly in the area of content optimisation.<\/p>\n
QUALIFICATIONS and\u00a0 EXPERIENCE<\/p>\n
\tBachelor’s degree in marketing, communications, journalism, or a related field.
\n\tProven experience in digital content writing, with a strong portfolio of blog articles and web content. (please be prepared to share content portfolio if you make it to interview)<\/p>\n
Apply via company website ( http:\/\/www.rentokil-initial.co.za\/ ) or<\/p>\n
jobs.workable.com<\/p>\n
<\/p>\n","protected":false},"author":2,"featured_media":0,"template":"","meta":{"_promoted":"","_job_location":"","_application":"http:\/\/jobs.workable.com","_company_name":"Rentokil Initial South Africa","_company_website":"http:\/\/www.rentokil-initial.co.za\/","_company_tagline":"With 90 years of international experience, and nearly 50 years of local expertise in the South African market, Rentokil Initial provides services that protect people and enhance lives. We protect people from the dangers of pest-borne disease and the risk of illness from cross contamination caused b... read morey poor hygiene. We enhance lives with services that protect the health and wellbeing of people, and the reputation of our customers\u2019 brands. You can rest easy knowing that your local expert will take care of your pest and hygiene related problems safely and efficiently, whilst our Ambius division will ensure a welcoming and productive indoor workspace. OneRISA Rentokil Initial's Vision Our vision is to be the best at what we do by doing what\u2019s right for our colleagues and customers. Rentokil Initial's Mission Our mission is to provide high quality, reliable services to our customers, and to be the best environmental service provider in the country, thereby ensuring a healthier South Africa. Our mission is also to be a people-focused organisation, driving service excellence and continuously developing and growing our people and communities. We thus strive to service our clients using the right people doing the right things in the right way. Taking a Safety-first approach to Servicing our Clients Here at Rentokil Initial, we put safety first. We do this by ensuring that frequent refresher training is provided to all our staff in order to reinforce the importance of safety; not only to us, but to also to our customers and the communities we serve. We have developed a wealth of local capability and knowledge in our core business through the continuous development programs given to our employees in order to provide you with the best service. The Diverse Skills and Background of our Employees and Communities we care for As people are important to us, we take cognisance of the diverse skills and background of our employees. We discuss and address issues of concern in order to treat everyone with the respect and the fairness they deserve. This keystone also extends to the communities in which we work and care for. We thus have programs designed to grow our communities and we regularly participate in local community improvement initiatives. Communicating with our Clients to Improve our Offering In order to achieve and build all of the above, it is critical to keep communication channels open with our people, listening to and acting on what they tell us. By investing in our relationships with our customers, we work with you to deliver pest-free, hygienic and welcoming environments. Your valued feedback, together with constantly improving our products and services through innovation, research and development, allows us to provide you with an expert service that puts the health and safety of your family or colleagues first. Claremont, Western Cape","_company_twitter":"","_company_video":"","_filled":0,"_featured":0,"_remote_position":0,"_job_salary":"","_job_salary_currency":"","_job_salary_unit":""},"job_listing_region":[15],"job-types":[12],"class_list":["post-10107","job_listing","type-job_listing","status-expired","hentry","job_listing_region-western-cape","job-type-full-time"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/job-listings\/10107","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/job-listings"}],"about":[{"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/types\/job_listing"}],"author":[{"embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/users\/2"}],"wp:attachment":[{"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/media?parent=10107"}],"wp:term":[{"taxonomy":"job_listing_region","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/job_listing_region?post=10107"},{"taxonomy":"job_listing_type","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/job-types?post=10107"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}