Purpose of the job<\/p>\n
\tWe\u2019re looking for a hands-on, high-energy Campaign Manager to join our Cape Town-based Enablement team, part of the Channel Marketing function.
\n\tThis role is perfect for someone who lives and breathes communications\u2014someone who understands the craft, sees opportunity everywhere, and thrives on making campaigns sharper, smarter, and more effective at a global scale!
\n\tYou\u2019ll take full ownership of outbound campaign delivery across SMS, Email, Push, In-App, and Web, collaborating with our Digital team to extend reach and impact across every customer touchpoint.
\n\tThis role requires someone who can roll up their sleeves, challenge the status quo, and demonstrate they have the experience and drive to push the organisation forward.<\/p>\n
Key Responsibilities<\/p>\n
Comms Leadership & Delivery<\/p>\n
\tBe the champion of outbound communications\u2014you own delivery end-to-end, from planning and briefing to activation and performance.
\n\tDemonstrate a deep understanding of messaging, timing, segmentation, and channel behaviour\u2014you don\u2019t just coordinate, you contribute to comms quality
\n\tWork across our core channels
\n\tEmail and SMS via Salesforce Marketing Cloud
\n\tPush notifications and In-App (message centre, scenes, carousels) via Airship
\n\tWeb content campaigns in collaboration with the Digital team, delivered via Contentful
\n\tShow clear evidence of past delivery\u2014you\u2019ve been in the detail, led with clarity, and delivered real results.<\/p>\n
Campaign Strategy & Maturity<\/p>\n
\tBuild structured campaign plans mapped to customer lifecycle stages and commercial goals.
\n\tHelp shift our campaigns from reactive to proactive\u2014from one-off blasts to automated, insight-driven journeys.
\n\tCollaborate with various stakeholders across Content, Brand, CRM and various audience marketing managers – Consumer, Client, and Partners, to tailor messaging and creative to audience needs and business requirements<\/p>\n
Data-Led Planning & Reporting<\/p>\n
\tUse customer and performance data to guide everything from audience definition to send time and content selection.
\n\tOwn the delivery of monthly and quarterly reporting, including actionable insights and strategic recommendations.
\n\tIdentify what\u2019s working and what\u2019s not\u2014and push for change where it matters.<\/p>\n
Content Effectiveness<\/p>\n
\tPartner with the Content team to analyse campaign content performance\u2014what messages and formats work best for which segments and channels.
\n\tFeed findings into ongoing briefing cycles and campaign refinement processes.<\/p>\n
Testing and Optimization<\/p>\n
\tLead robust A\/B and multivariate testing strategies to improve open rates, engagement, and conversion.
\n\tBring structure to test-and-learn cycles\u2014always with a view to improving performance over time.<\/p>\n
Tech Stack Enablement<\/p>\n
\tUse and connect our marketing tech platforms effectively:
\n\tSalesforce Marketing Cloud \u2013 campaign delivery, journeys, personalization
\n\tAirship \u2013 mobile messaging (push, SMS, in-app)
\n\tContentful \u2013 modular content and landing page updates
\n\tBynder \u2013 asset management and content workflow<\/p>\n
Key Skills<\/p>\n
Skills & Experience<\/p>\n
\tProven campaign management experience in a channel-focused communications environment
\n\tStrong knowledge of messaging strategy and channel behavior across:
\n\tEmail, SMS, Push, In-App (message centre, scenes, carousel), and Web
\n\tDemonstrable success delivering insight-led campaigns at pace and scale
\n\tHands-on experience with key Martech tools: Salesforce Marketing Cloud, Airship, Contentful, and Bynder
\n\tConfident producing reporting dashboards and presenting campaign performance with impact
\n\tComfortable coordinating with cross-functional teams and subject matter experts<\/p>\n
Mindset<\/p>\n
\tYou live and breathe communications\u2014you understand what makes a message land
\n\tYou\u2019re proactive, not passive\u2014you take the lead, push things forward, and bring energy to the team
\n\tObsessed with detail but always mindful of impact
\n\tCollaborative, agile, and resilient under pressure<\/p>\n
Apply via company website ( N \/ A ) or<\/p>\n
grouptalent.com<\/p>\n
<\/p>\n","protected":false},"author":2,"featured_media":0,"template":"","meta":{"_promoted":"","_job_location":"","_application":"http:\/\/grouptalent.com","_company_name":"Collinson","_company_website":"http:\/\/N%20\/%20A","_company_tagline":"Collinson is the global, privately-owned company dedicated to helping the world to travel with ease and confidence.\u202fWe work with the world\u2019s leading payment networks, over 1,400 banks, 90 airlines and 20 hotel groups worldwide.","_company_twitter":"","_company_video":"","_filled":0,"_featured":0,"_remote_position":0,"_job_salary":"","_job_salary_currency":"","_job_salary_unit":""},"job_listing_region":[15],"job-types":[28],"class_list":{"0":"post-12949","1":"job_listing","2":"type-job_listing","3":"status-expired","4":"hentry","5":"job_listing_region-western-cape","7":"job-type-hybrid"},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/job-listings\/12949","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/job-listings"}],"about":[{"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/types\/job_listing"}],"author":[{"embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/users\/2"}],"wp:attachment":[{"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/media?parent=12949"}],"wp:term":[{"taxonomy":"job_listing_region","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/job_listing_region?post=12949"},{"taxonomy":"job_listing_type","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/job-types?post=12949"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}