JOB SUMMARY<\/p>\n
\tThe Marketing Assistant Manager is part of an important team that creates and executes property-level communications to our customers.
\n\tUnder the leadership of the Manager of Marketing and Communication, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel.
\n\tThis role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness.
\n\tThis role assists with building deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization.<\/p>\n
CANDIDATE PROFILE\u00a0<\/p>\n
Education and Experience<\/p>\n
Required:<\/p>\n
\t2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 2 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising experience preferred<\/p>\n
OR<\/p>\n
\t4-year bachelor’s degree in Marketing, Public Relations, Business, or related major; no work experience required.<\/p>\n
CORE WORK ACTIVITIES<\/p>\n
Hotel Marketing and Advertising<\/p>\n
\tAssists with the execution of the annual marketing plan to budget .
\n\tProvides support to Operations, Food & Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.
\n\tWorks with advertising agency on the tactical advertising campaigns’ creative and media plans, particularly for food and beverage promotions.
\n\tAssists with the management of F&B media schedules email marketing and display advertising.;
\n\tStays informed about the status, performance evaluation, opportunities, and issues related to online programs and initiatives.
\n\tHelps verify that all advertising for the hotel in digital channels is in alignment with brand voice.<\/p>\n
Social Media Content Management<\/p>\n
\tSupports facilitation ofsocial media engagement and updating content in local digital channels (e.g., hotel website, travel sites).
\n\tAssists with promotions campaign in F&B, weddings, spa, rooms and conferences through relevant digital and social media channels.
\n\tEngages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.<\/p>\n
Public Relations and Visual Asset Management<\/p>\n
\tParticipates in the development of comprehensive PR plan per quarter along with agency;
\n\tMaintains a comprehensive list of local media contracts, with particular emphasis on food critics and bloggers.
\n\tManages assigned accounts as per the media account management system.
\n\tAssists with writing and distribution of all press releases for property events, promotions, and outlets.
\n\tSupports execution of hotel sponsored events, community\/government relations activities, and press promotional activities.
\n\tHelps manage external vendors and media agencies; Assists with review of PR leads from the continent PR Leader regarding which are the best media to promote the hotel.
\n\tSupports the co-ordination of photography for F&B advertising, collateral and public relations purposes between the hotel, advertising agency and the regional field marketing teams.
\n\tAssists with photo shoots for seasonal or festive promotions in partnership with the cluster or area marketing team.
\n\tMay serve as a point of contact for regionally approved local photographers for food, amenity, and property imagery.
\n\tDirect Marketing and Collateral Development\u00a0
\n\tAssists with coordination and execution of Hotel and F&B printed materials.
\n\tControls quantity and inventory of all Hotel marketing collateral and verifies copies are filed in a comprehensive manner.
\n\tSupports the production of all property, F&B display, and temporary signage in hotel public areas.
\n\tAssists with the execution of F&B direct marketing activities.
\n\tVerifies all collateral is as per brand standard guidelines and in compliance with Brand Standard Audit (BSA).<\/p>\n
General<\/p>\n
\tAssists in the development, co-ordination and execution of all communications activities.
\n\tHelps with the publication of hotel\u2019s newsletter(s).
\n\tSupports communications duties and functions as deemed necessary.
\n\tAssists in the liaison and execution of joint F&B promotions.
\n\tWorks with the Manager of Marketing and Communication to verify the Hotel\u2019s website and related websites are updated on a regular basis.
\n\tProvides marketing assistance and act as a marketing subject matter expert for GMs, Sales Leaders and Managers, and Revenue leaders.
\n\tKeeps abreast of competition and its collateral, advertising, and marketing efforts and constantly evolving digital and marketing trends.
\n\tPerforms other reasonable job duties as assigned by manager.<\/p>\n
Apply via company website ( http:\/\/www.marriott.com ) or<\/p>\n
careers.marriott.com<\/p>\n
<\/p>\n","protected":false},"author":2,"featured_media":0,"template":"","meta":{"_promoted":"","_job_location":"","_application":"http:\/\/careers.marriott.com","_company_name":"Marriott International","_company_website":"http:\/\/www.marriott.com","_company_tagline":"Marriott International, Inc. is a leading global lodging company with more than 6,000 properties in 122 countries and territories, reporting revenues of more than $17 billion in fiscal year 2016. Founded by J. Willard and Alice Marriott and guided by family leadership for nearly 90 years, the compan... read morey is headquartered outside of Washington, D.C. in Bethesda, Maryland. Since 1927, Marriott has been known for a culture that puts people first. We are growing globally-and opening up a world of experiences and opportunities for people from all walks of life. Careers Join Us! Search for jobs around the world. Diversity and Inclusion Learn how we promote diversity and build inclusive environments. Awards of Excellence Get to know this year's honorees. Overheard@Marriott Open in a different browser tab Follow the conversation. Our Values We are proud to be recognized worldwide for our enduring values, our spirit to serve, and our corporate commitment to creating better places to live and work. Core Values & Heritage Discover the values that drive our success. Corporate Responsibility Find out how sustainable practices enhance our business. Hot Shoppe: An Original Marriott Series Watch an animated series that illustrates Marriott's core values. Our Business Marriott International, Inc. (MAR) offers the advantages of a strong balance sheet, sound management and a record of industry leadership. Our business model, brands, senior leaders, and a deeply-ingrained service culture have firmly established Marriott as a leading performer. Hotel Development Open in a different browser tab Explore opportunities in more than 79 countries. Investors Open in a different browser tab See our recent performance, shareholder information and annual report. Partnerships Open in a different browser tab Get in touch with Marriott about brand integration, sponsorships and cause marketing.","_company_twitter":"","_company_video":"","_filled":0,"_featured":0,"_remote_position":0,"_job_salary":"","_job_salary_currency":"","_job_salary_unit":""},"job_listing_region":[16],"job-types":[12],"class_list":["post-22552","job_listing","type-job_listing","status-expired","hentry","job_listing_region-kwazulu-natal","job-type-full-time"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/job-listings\/22552","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/job-listings"}],"about":[{"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/types\/job_listing"}],"author":[{"embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/users\/2"}],"wp:attachment":[{"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/media?parent=22552"}],"wp:term":[{"taxonomy":"job_listing_region","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/job_listing_region?post=22552"},{"taxonomy":"job_listing_type","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/job-types?post=22552"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}