JOB PURPOSE<\/p>\n
\tDrive brand-aligned content strategy, ideation, and execution across retailer platforms to deliver best-in-class digital brand presence. This role ensures that every piece of eCommerce content \u2014 from product imagery to A+ pages \u2014 reflects the brand\u2019s positioning, connects with consumers, and converts at the digital shelf.<\/p>\n
WHAT WILL YOUR MAIN RESPONSIBILITIES BE<\/p>\n
Brand & Content Strategy<\/p>\n
\tAct as the brand guardian for all eCommerce content, ensuring alignment with brand positioning, tone, and visual identity.
\n\tPartner with brand teams and U-Studio to translate brand campaigns and equity into compelling digital content that drives conversion.
\n\tDevelop content creation plans for key launches and activations, identifying storytelling opportunities and innovation across retailer ecosystems.<\/p>\n
Content Ideation, Briefing & Execution<\/p>\n
\tLead the end-to-end process of content creation \u2014 from ideation and brief development to production, approval, and deployment.
\n\tCreate clear and inspiring briefs for U-Studio and agency partners that outline strategic objectives, key messaging, and required assets.
\n\tManage timelines, approvals, and feedback loops to ensure timely and high-quality content delivery across all platforms.
\n\tReview and optimize content performance post-launch, feeding learnings into future briefs.<\/p>\n
Retail Media & Platform Excellence<\/p>\n
\tPartner with Retail Media teams to ensure content and media are fully integrated and optimized for visibility and performance.
\n\tConduct retailer audits to identify content gaps and opportunities, recommending actionable plans for improvement and brand investment.
\n\tEnsure all content follows platform best practices (7OA, A+, A+ Premium) and is optimized for search and conversion.<\/p>\n
Key relationships<\/p>\n
\tCollaborate closely with brand, shopper marketing, and media teams to ensure a consistent brand narrative across digital touchpoints.
\n\tCo-ordinate with global and regional teams to leverage tools (PIM \/ KWR \/ TAB \/ PCP) and maintain a seamless content workflow.
\n\tTrain brand teams on Unilever\u2019s content suite and online principles to drive adoption of best-in-class digital content standards.<\/p>\n
WHAT YOU WILL NEED TO SUCCEED<\/p>\n
Experiences & Qualifications<\/p>\n
\tMarketing or Business degree
\n\t3\u20135 years of experience in digital content, brand management, or eCommerce marketing
\n\tProven ability to translate brand strategy into impactful digital content
\n\tStrong project management and stakeholder engagement skills
\n\tExperience working with creative and media agencies
\n\tAnalytical mindset with the ability to assess content effectiveness and drive continuous improvement<\/p>\n
Skills<\/p>\n
\tProject leadership and business acumen
\n\tStrong numeracy skills
\n\tAbility to deliver operationally, while thinking ahead of the long-term growth strategy
\n\tCross-functional relationship management
\n\tStrong levels of growth and ownership mindset \u2013 a self-starter with a winning and competitive mindset
\n\tBias for action and drive \u2013 willingness to get things done with speed & efficiency, and comfortable working independently to deliver agreed goals
\n\tConsumer and customer focus \u2013 curiosity, ability to uncover relevant insights and translate these into actionable plans
\n\tRigour and order \u2013 ability to identify important issues and work through complex problems in an accurate and in-depth way.
\n\tA deep seeded passion for exploding the nutrition category and marketing with a purpose with the consumer always top of mind<\/p>\n
Apply via company website ( https:\/\/www.unilever.co.za ) or<\/p>\n
careers.unilever.com<\/p>\n
<\/p>\n","protected":false},"author":2,"featured_media":0,"template":"","meta":{"_promoted":"","_job_location":"","_application":"http:\/\/careers.unilever.com","_company_name":"Unilever","_company_website":"https:\/\/www.unilever.co.za","_company_tagline":"On any given day, two billion people use Unilever products to look good, feel good and get more out of life. With more than 400 brands focused on health and wellbeing, no company touches so many people\u2019s lives in so many different ways. Our portfolio ranges from nutritionally balanced foods to in... read moredulgent ice creams, affordable soaps, luxurious shampoos and everyday household care products. We produce world-leading brands including Lipton, Knorr, Dove, Axe, Hellmann\u2019s and Omo, alongside trusted local names such as Blue Band, Pureit and Suave. For us, sustainability is integral to how we do business. With 7 billion people on our planet, the earth\u2019s resources can be strained. This means sustainable growth is the only acceptable model of growth for our business. The Unilever Sustainable Living Plan sets out to decouple our growth from our environmental impact, while at the same time increasing our positive social impact. Our Plan has three big goals that by 2020 will enable us to: - Help more than a billion people to improve their health and well-being. - Halve the environmental footprint of our products. - Source 100% of our agricultural raw materials sustainably and enhance the livelihoods of people across our value chain. We believe that as a business we have a responsibility to our consumers and to the communities in which we have a presence. Around the world we invest in local economies and develop people\u2019s skills inside and outside of Unilever. And through our business and brands, we run a range of programmes to promote hygiene, nutrition, empowerment and environmental awareness. 15 Nollsworth crescent Durban North 4019, South Africa","_company_twitter":"","_company_video":"","_filled":0,"_featured":0,"_remote_position":0,"_job_salary":"","_job_salary_currency":"","_job_salary_unit":""},"job_listing_region":[16],"job-types":[12],"class_list":["post-23851","job_listing","type-job_listing","status-expired","hentry","job_listing_region-kwazulu-natal","job-type-full-time"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/job-listings\/23851","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/job-listings"}],"about":[{"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/types\/job_listing"}],"author":[{"embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/users\/2"}],"wp:attachment":[{"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/media?parent=23851"}],"wp:term":[{"taxonomy":"job_listing_region","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/job_listing_region?post=23851"},{"taxonomy":"job_listing_type","embeddable":true,"href":"https:\/\/jobs.dataaxisnode.com\/southafrica\/wp-json\/wp\/v2\/job-types?post=23851"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}