Responsibilities:<\/p>\n
\tDevelop and implement the Online Go-to-Market strategy consistent with the brand’s goals.
\n\tCollaborate cross-functionally with Digital Marketing, Brand, Creative Services, and Planning to create a consumer-centric digital shopping experience.
\n\tDefine the value proposition and ensure a seamless experience from brand advertising through the entire site journey.
\n\tManage a seasonal, monthly, and weekly site content calendar to ensure freshness, relevancy, and balance between commerce and brand storytelling.
\n\tOptimize on-site search and cross-sells to drive conversion rates.
\n\tLead in actively optimizing product placement and propose new merchandise strategies to engage consumers and drive profitable sales.
\n\tLiaise with clients, manage product inventory, pricing updates, and general static content changes.
\n\tOversee in-site marketing elements update, manage error pages, and unpublish strategy.
\n\tCollaborate with the design team for website banners and e-newsletters.
\n\tSet up and distribute e-newsletters, and handle technical queries related to the website.
\n\tGenerate daily and monthly sales reports, analyze online sales data, and stay updated on software or data trends.
\n\tUpdate the website for new mobile or computer systems.<\/p>\n
Additional outputs:<\/p>\n
\tClient Liaison
\n\tNew product additions
\n\tProduct Inventory
\n\tProduct Pricing Updates
\n\tGeneral Static Content Changes
\n\tIn-site Marketing Elements update
\n\tManage error pages
\n\tUnpublish strategy
\n\tBrief Design for website banners and e-Newsletters
\n\teNewsletter Set-up and Distribution
\n\tBrief in all technical queries to the Project Manager
\n\tDaily Sales Reports\u00a0
\n\tMonthly Sales & Google Analytics Reports\u00a0
\n\tResponsible for all online activities
\n\tStay up to date on software or data trends
\n\tProvide analytic reports of online sales
\n\tUpdating website for new mobile or computer systems<\/p>\n
Requirements<\/p>\n
\tDegree\/Certificate\/National Diploma in Ecommerce, Digital Content, Business Marketing, or a related field.
\n\tMinimum 4 years of experience as an Online\/E-commerce Manager, preferably in a retail environment.
\n\tProven experience in generating online sales and understanding web design software.
\n\tProficiency in SEO, digital marketing, and web analytics.
\n\tStrong time management and organizational skills.
\n\tAbility to manage a team effectively.
\n\tExperience with Adobe Photoshop, IDesign, UX, Dreamweaver, and Google Analytics and Shopify is desirable<\/p>\n
Apply via company website ( ) or<\/p>\n
e.mcidirecthire.com<\/p>\n
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