Job Summary
\nAzam Media is seeking a Senior Online Producer to lead and innovate our digital storytelling across platforms. The role demands strategic thinking, editorial judgment, and creative leadership in producing engaging, timely, and Azam brand-aligned content.
\nCore Competencies<\/p>\n
Editorial judgment and ethical content production.
\nDigital storytelling and visual literacy.
\nTeam leadership and staff development.
\nCross-platform content planning and execution.
\nAnalytics interpretation and performance optimization.
\nFlexibility and responsiveness in breaking news environments.
\nExcellent communication and collaboration skills.<\/p>\n
Key Responsibilities<\/p>\n
Take part in leading and overseeing the development and execution of social media content strategies across all major platforms (Facebook, Instagram, X\/Twitter, TikTok, YouTube, etc.).
\nManage a team of social media producers, assigning tasks, reviewing content, and assuring adherence to editorial guidelines and publication deadlines.
\nCollaborate with journalists, editors, designers, video teams, and marketing teams to create multimedia content tailored to platform and audience.
\nMonitor and interpret analytics to optimize performance and engagement; report on audience growth and engagement KPIs regularly.
\nReact swiftly to breaking news and trending topics with relevant content that maintains journalistic integrity and brand voice.
\nMaintain a social calendar aligned with editorial priorities and larger organizational goals.
\nProvide training and mentorship to junior team members in social media best practices and ethical content creation.
\nEnsure compliance with copyright, privacy, defamation, and platform-specific policies.<\/p>\n
Minimum Qualifications<\/p>\n
Bachelor\u2019s degree in Journalism, Mass Communication, Media Studies, or a related discipline.
\nAt least five years of editorial leadership experience, preferably in a newsroom, media house, or content production environment.
\nStrong portfolio of social media content creation (video, graphics, text, interactive).
\nProven ability to manage small teams and multiple deadlines in a fast-paced setting.
\nDemonstrated knowledge of current and emerging social media trends, platform algorithms, and audience behaviors.
\nProficiency in tools such as Canva, CapCut, Adobe Creative Suite, Meta Business Suite, Creator Studio, Hootsuite, Google Analytics, etc.<\/p>\n
Disclaimer
\nThis job description outlines the key features of the role, including its main responsibilities and the skills\/experience needed for effective performance. It is not meant to serve as an exhaustive or detailed list of every duty the job entails.
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