We are seeking a dynamic, strategic, and innovative Marketing Manager to join our team in Lusaka.\u00a0 A visionary marketing leader with a passion for building brands and delivering results.\u00a0 This is your opportunity to play a central role in shaping the future of a leading company in its sector.
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\nKEY RESPONSIBILITIES:<\/p>\n
Develop and implement impactful marketing strategies aligned with overall business objectives, drive brand awareness, customer acquisition, and revenue to achieve measurable results.
\nChampion the brand across all customer touch points, ensuring a cohesive, compelling, and consistent brand experience.
\nDesign and execute scalable, market-relevant campaigns that support customer acquisition, retention, and brand visibility.
\nDrive cohesive marketing efforts across digital, social media, PR, internal communications, and web platforms.
\nDrive in-store visibility and trade promotions that enhance brand presence, boost conversion at the point of sale and high-impact retail activations in collaboration with sales and marketing teams.
\nCollaborate with cross-functional teams, including Sales, Communications, and Business Development, to align marketing initiatives with broader commercial goals.
\nWork closely with internal stakeholders to ensure the smooth implementation of strategic plans, aligning marketing activities with sales and business development objectives.
\nMonitor and analyze performance metrics, using data-driven insights to continuously refine marketing tactics and strategies.
\nManage marketing budgets efficiently, ensuring optimal use of resources and strong return on investment.
\nStay informed on market trends and competitor activity, proactively adapting strategies to maintain a competitive edge.<\/p>\n
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\nQUALIFICATIONS:<\/p>\n
A degree in Marketing Management or a related field.
\nAt least 6 years of proven experience in a marketing leadership role.
\nA strong foundation in brand strategy, campaign development, and content marketing.
\nExceptional communication and project management skills.
\nExperience across B2B and B2C marketing environments is a plus.
\nA balance of creative flair and analytical acumen.
\nAbility to influence and collaborate across diverse teams.<\/p>\n
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\nWhy Join Us?
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