Responsibilities:<\/p>\n
Develop and execute tailored social media strategies specifically for each furniture brand under the company, across platforms such as Facebook, TikTok, Instagram, and LinkedIn.
\nCollaborate closely with Furniture Store Managers to understand their unique product offerings, target audiences, seasonal campaigns, and marketing objectives.
\nTrack industry trends and monitor competitor furniture brands to identify content gaps, customer engagement opportunities, and innovative digital approaches.
\nAlign social media content with broader sales and marketing goals, ensuring all posts reinforce the distinct voice and aesthetic of each furniture line.
\nStay updated on furniture and interior design trends, sharing creative insights and recommendations that enhance brand relevance and appeal.
\nReview performance metrics regularly (e.g., engagement, reach, sales conversion) and adapt content strategies based on data insights and store manager feedback
\nActively manage and engage followers by responding promptly to inquiries and comments on furniture posts, fostering strong community relationships.
\nCreate and edit high-quality, furniture-focused visual content, including product showcases, room setups, and customer testimonials for platforms like Reels, TikTok, and Facebook.
\nUse graphic design tools and video editing software to ensure aesthetic consistency and visual appeal aligned with the brand.<\/p>\n
Qualifications:<\/p>\n
Diploma in Marketing, Communications, or related field (Bachelor\u2019s degree in Marketing, Communications, or related field, an added advantage)
\nProven work experience as a Social Media coordinator or similar role
\nSolid understanding of social media platforms and their respective audiences
\nStrong communication and interpersonal skills
\nExcellent analytical skills and the ability to interpret data to drive decision-making
\nCreative thinking and the ability to generate innovative idea<\/p>\n
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