About Emerging Cooking Solutions (ECS)
\nEmerging Cooking Solutions (ECS) is a clean energy company committed to transforming lives through affordable clean cooking solutions. We are building a thriving ecosystem that promotes innovation, teamwork, and accountability while delivering sustainable energy products that create meaningful impact.
\nJob Summary
\nWe are seeking a data-driven and creative Digital Engagement & Campaign Coordinator to lead the planning, execution, and optimization of digital marketing campaigns across various platforms. The role plays a vital part in customer engagement, lead generation, content production, and insight reporting. This position will support ECS\u2019s mission by ensuring digital campaigns are aligned with our clean energy goals and customer-centric approach.
\nKey Responsibilities<\/p>\n
Develop, implement, and manage digital and social media campaigns across platforms (Facebook, Instagram, X\/Twitter, LinkedIn, WhatsApp, etc.).
\nCreate compelling content (visuals, captions, videos) aligned with ECS brand voice and campaign objectives.
\nCoordinate with design, sales, and customer engagement teams to align campaigns with promotional activities and sales targets.
\nMonitor campaign performance using social media analytics and CRM tools; generate weekly reports with actionable insights.
\nManage paid social media advertising and retargeting campaigns to increase qualified lead generation.
\nRun A\/B tests on messaging, creatives, and formats to improve performance and cost-effectiveness.
\nRespond promptly to customer inquiries on social platforms to support client acquisition and retention.
\nStay up to date with platform changes, digital trends, and competitor campaigns to ensure ECS maintains a cutting-edge presence.
\nSupport field engagement through development of short-form educational videos and digital assets, including stove usage tips, fuel savings messaging, and customer success stories.
\nCollaborate with operations and customer service teams to gather FAQs and design instructional visuals for use in training, onboarding, and aftersales support.<\/p>\n
Key Performance Indicators (KPIs)
\nLead Generation:<\/p>\n
Number of qualified leads generated per campaign.
\nCost per lead (CPL).
\nConversion rate from lead to customer.<\/p>\n
Engagement Metrics:<\/p>\n
Engagement rate (likes, shares, comments per post).
\nResponse rate and average response time to client inquiries.
\nGrowth in followers and reach\/impressions.<\/p>\n
Content & Campaign Performance:<\/p>\n
Top-performing content types and frequency.
\nVideo views and watch time.
\nClick-through rates (CTR) on outbound links.<\/p>\n
ROI & Insight Delivery:<\/p>\n
Return on ad spend (ROAS).
\nQuality and timeliness of monthly insight reports.
\nNumber of strategic recommendations implemented based on data analysis.<\/p>\n
Requirements
\nEssential:<\/p>\n
Bachelor\u2019s degree in Marketing, Communications, Media, or a related field.
\n2\u20133 years of experience in digital marketing and managing social media campaigns.
\nDemonstrated success in generating leads and conversions through digital platforms.
\nProficiency in tools such as Meta Business Suite, Google Analytics, HubSpot (or similar CRM),Canvaand\/orAdobeCreativeSuite.
\nStrong content creation and copywriting skills.
\nStrong data literacy with ability to turn insights into action.<\/p>\n
Preferred:<\/p>\n
Experience in the clean energy, fintech, or e-commerce sectors.
\nFamiliarity with A\/B testing, performance marketing strategies, and local audience segmentation.
\nWorking knowledge of local languages and cultural contexts relevant to ECS target audiences.<\/p>\n
Working at ECS
\nThe successful candidate will embody ECS\u2019s core values:<\/p>\n
People:\u00a0Respecting, empowering, and listening to those we serve and work with.
\nAccountability:\u00a0Taking ownership and delivering on commitments.
\nTeamwork:\u00a0Collaborating for greater impact across departments and countries.<\/p>\n
Terms of Employment<\/p>\n
Type:\u00a0Full-time, 12-month contract (renewable based on performance and funding).
\nProbation Period:\u00a03 months.
\nSalary:\u00a0Competitive and in line with ECS\u2019s compensation framework and salary scale.<\/p>\n
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