B2B Sales Representative

by

  • Full Time
  • Nairobi

Website Gap Services Limited Recruitment

Gap Recruitment Services Limited is a leading recruitment firm in Kenya where International and local companies find just the right fit talent. Whether you are an employer seeking skilled talent to fuel productivity in your organization or a job seeker pursuing your dream job and a fulfilling car… read moreeer, we are your Staffing Team, and we are committed to your success. Gap Recruitment has the technical capacity to find the right resource for any of your vacancies, but we know it takes more than a skill set to get the job done. We focus on understanding your specific needs, culture, beyond just technical skills, and we maintain close relationships with the professionals in our databases, enabling us to find the right fit for both parties in record time.

Job Purpose

The Sales Representative will be responsible for driving B2B revenue growth through the acquisition of new clients and the expansion of existing accounts, with a primary focus on ERP and software solutions. The role requires strong prospecting, solution selling, and relationship management capabilities, with the ability to meet and exceed sales targets in a competitive technology environment.

Key Responsibilities

Sales & Business Development

Identify, qualify, and develop new B2B sales opportunities across various industries
Build and manage a strong sales pipeline to consistently achieve revenue targets
Conduct product presentations and demonstrations of ERP and software solutions
Develop and execute effective sales strategies to meet and exceed quotas

Client Relationship Management

Build and maintain strong relationships with prospective and existing clients
Act as a trusted advisor by understanding client business processes and challenges
Provide post-sales follow-up and support to ensure customer satisfaction and retention

Market Intelligence & Strategy

Monitor market trends, competitors, and emerging technologies
Gather customer feedback and provide insights to the product development team
Identify opportunities for upselling, cross-selling, and solution expansion

Reporting & Internal Collaboration

Prepare accurate sales forecasts, activity reports, and pipeline updates
Work closely with technical and implementation teams to ensure smooth onboarding
Collaborate with marketing on campaigns, lead generation, and promotional activities

Qualifications & Experience

Bachelors degree in Business, Marketing, Information Technology, or a related field
Minimum of 3–5 years experience in B2B sales, preferably in software or technology solutions
Proven track record of meeting and exceeding sales targets
Experience selling ERP, SaaS, or enterprise software solutions is highly preferred
Background in manufacturing or industrial solutions will be an added advantage

Key Skills & Competencies

Sales & Commercial Acumen

Strong consultative selling and solution-mapping capability
Ability to translate technical concepts into business value

Communication & Negotiation

Excellent verbal and written communication skills
Strong negotiation and closing abilities

Relationship Management

Proven ability to build long-term client partnerships
Comfortable engaging with decision-makers and senior executives

Analytical & Problem Solving

Ability to analyze client requirements and recommend appropriate solutions
Data-driven approach to sales planning and execution

Personal Attributes

Self-motivated, target-driven, and resilient
Adaptable and comfortable working in a fast-paced startup environment
High level of professionalism and integrity

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