Website Bridge Talent Management
We are tech powered Employee Outsourcing firm that leverages the right tools bringing the right workforce to your business
Job Overview:
We are seeking an experienced and results-driven Marketing Coordinator to lead our marketing initiatives and drive brand growth. The successful candidate will be responsible for developing marketing strategies, managing campaigns & partnerships, and overseeing marketing activities to generate leads and increase revenue. The ideal candidate should have strong leadership, analytical, and creative skills, with experience in both digital and traditional marketing.
Key Responsibilities:
Marketing Strategy
Develop and implement comprehensive marketing strategies and campaigns
Conduct market research and competitor analysis
Identify new market opportunities and target audiences
Campaign Management:
Plan, execute, and monitor multi-channel marketing campaigns
Manage digital marketing channels including social media, SEO, email, and paid ads
Coordinate product launches and promotional activities
Brand Management:
Ensure consistent brand messaging across all marketing channels
Manage brand positioning and company image in the market
Team Leadership:
Lead and manage the marketing team and external agencies
Collaborate with sales, product, and design teams.
Budget & Performance Management:
Develop and manage the marketing budget
Track marketing performance using KPIs and analytics
Prepare regular performance reports for senior management
Requirements
Required Qualifications:
Bachelor’s degree in Marketing, Business Administration, Communications, or related field
3–7 years of experience in marketing or a similar role
Proven experience managing marketing campaigns and projects.
Preferred Qualifications:
Master’s degree in Marketing or MBA
Experience with CRM systems and marketing automation tools
Experience managing marketing teams
Required Skills:
Digital marketing (SEO, SEM, social media, email marketing)
Marketing analytics and performance tracking
Strong communication and leadership skills
Strategic thinking and problem-solving ability
Project management skills
Budget management
Key Performance Indicators (KPIs)
Quality Lead generation and conversion rates
Marketing ROI
Brand awareness, engagement & partnerships.
Customer acquisition cost
Campaign performance metrics
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