Website Morsan HR Consulting
Morsan is a global powerhouse in hr consultancy, with a strong reputation built on excellent client relationships. Our specialization lies in tailoring comprehensive hr services to meet your organization's unique needs. from talent acquisition and development to performance management and hr strate… read moregy, we offer a wide range of solutions designed to elevate your hr practices
Our client is seeking a Sales Associate to support customer acquisition and revenue growth by actively selling FMCG products to hospitality and convenience retail businesses. The role involves prospecting for new customers, executing field sales activities, managing the full sales cycle from lead generation to deal closure, and ensuring smooth onboarding of new clients while maintaining strong customer relationships.
Key Responsibilities
Identify and acquire new B2B customers within the hospitality and convenience retail sectors
Conduct field sales visits to prospect, pitch, and close new business
Actively generate leads through cold calling, referrals, networking, and market visits
Present product offerings, pricing structures, and value propositions to prospective clients
Negotiate terms and close sales agreements in line with company guidelines
Maintain accurate customer and sales records using CRM and reporting tools
Coordinate with internal teams to ensure timely onboarding and activation of new customers
Track sales performance against targets and submit regular sales activity reports
Collect and share market feedback on competitor pricing, product availability, and customer needs
Qualifications, Experience & Skills
2–4 years’ experience in sales or business development, preferably within FMCG distribution
Proven experience in B2B sales, customer acquisition, and deal closure
Prior exposure to the hospitality or convenience retail sector is an added advantage
Strong negotiation, persuasion, and closing skills
Excellent verbal and written communication skills
Ability to manage the full sales cycle independently
Experience using CRM systems and basic sales reporting tools
Strong organizational and time management skills
Self-driven, target-oriented, and comfortable working in a field sales environment
Apply Through:
morsanhr.co.ke
To apply for this job please visit morsanhr.co.ke.