Content Marketing Manager

Company: Kredi Bank

Location: Lagos

Job Type: Full Time

Apply Before: 2026-07-31

Job Description

About The Role
The Content Marketing Manager will own and drive the end-to-end content strategy across all digital channels at Kredi Bank. This role goes beyond execution, requiring strong strategic thinking, performance ownership, and cross-functional collaboration with Product, CRM, Growth, and Design teams.
The ideal candidate is a high-impact storyteller and operator who can translate product value into compelling narratives that drive acquisition, activation, and retention.
Key Responsibilities
Develop and Own Kredi’s Content Strategy
Develop monthly and quarterly content strategies aligned with business objectives and ensure content supports customer acquisition, activation, engagement, retention, and product adoption.
Lead Social Media Content & Brand Storytelling
Own Kredi Bank’s social media content strategy across all platforms. Plan and manage the production of videos/reels, carousels, static creatives and stories. Identify relevant trends and cultural moments that strengthen brand visibility and ensure all content reflects Kredi Bank’s brand voice and positioning.
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Drive Product Marketing Content
Partner closely with the Product and Growth teams to create content that supports product launches and feature adoption.
Develop content for savings products, loans, business Banking, payments, cards, new product launches and product updates.
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Own Lifecycle Marketing Content
Develop and optimize content that improves customer activation and retention across CRM channels.
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Manage SEO & Educational Content
Own Kredi Bank’s long-form content strategy.
Plan and oversee blog articles, SEO content, financial education content, thought leadership articles and product education guides.

How to Apply

Qualified candidates should please send their CV to peopleoperations@thekredibank.com
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Source: MyJobMag