Publicis Groupe
Overview
As Account Director, you’ll be a driving force within the Client Service team, managing the delivery of memorable and effective transcreated campaigns for our client. All the while building and maintaining strong relationships with both our clients and internal agency stakeholders. You will consistently drive excellence and have an excellent eye for detail.
Responsibilities
Management of digital campaigns and internal and external stakeholder communication on a day-to-day basis.
Management of client expectations and service delivery by being a focal point for day-to-day interaction.
Project management of digital and performance marketing campaigns
Ensure the timely delivery of required assets.
Oversee the financial components of projects, ensuring that we are delivering within scope and flagging any areas of scope creep.
Your duties will include but are not limited to:
Leadership & Teamwork
Strong team player
Support team development and mentorship of junior account staff where required
Actively look to maintain and build positive working relationships
Manage up – ensure your seniors are abreast of all activity on the account and empower them to support you through open lines of communicatio
Client services
Drive client meetings when necessary, managing meeting protocols, agenda, etc.
Ensure status is consistently up-to-date and correct
Ensure that all meetings have thorough agendas, driving a productive outcome
Ensure that contact reports are delivered timeously with key deliverables and then drive out those deliverables to the agreed timings
Plan and participate in client review/approval meetings with team
Develop a consulting / advisory capability with client and internal teams wherever possible
Always be consistently responsive and accessible to your client
Have tough and honest conversations with your client to enable service delivery excellence and to create trustwith your client
Manage all kinds of personalities and always strive to get the best out of each individual
Have an excellent knowledge understanding of the client, the agency, the strategy and the process to deliver efficiently and to the highest quality
Account Management, Project Management and Planning
Work together with your full team across Creative (studio), Production, Development, etc. to deliver high quality work
Manage tight deadlines while adhering to processes
Seamlessly manage multiple stakeholders under the guidance of your business lead
Take full ownership of every job that comes through you – ensure that every job is measured against client requirements and on-brand
Write briefs with full clarity on all requirements
Consider the impact of any given change briefed by client on other elements in a campaign or other jobs in the system – this might be a timing impact, or it might require more work on other elements / jobs
Communicate with excellence, maturity and intent when writing or speaking
Have excellent self-management, with thorough to-do lists and personal organization which supports your ability to be efficient and effective in your job
Have an opinion and be solution-orientated
Finance
Work with senior to finalise programme and budgets for client
Assume accountability for financial aspects of cost management on client programmes
Aware of financial status of accounts always
Accurately review billing arrangements for clients
Identify early account problems and act / advise solutions, in conjunction with seniors
Support seniors to ensure smooth integration of new business and smooth running of existing accounts
Understand what jobs are in scope and out-of-scope to ensure that costs are raised accurately and upfront as required
Ensure that your billings are completed by billing cut off each month
Ensure that client CEs are approved before any supplier POs are raised
Excellence in Digital Delivery
Maintain the integrity of the creative strategy and work throughout the campaign
Ensure that the right people have approved all work before it is sent to client
Understand digital best practice, platforms and specs
Ensure that the right people have been included in client meetings to support the outcome of the meeting and that everyone is prepared and aligned
Keep abreast of what is happening in the market (broad communication trends and client competitor work) to add additional value to your client’s business
Be prepared to work long hours as and when is necessary in order to deliver according to the deadline and to support the broader team
Qualifications
Matric/Equivalent
Diploma/Degree qualification would be beneficial
Software and Tools
Must have a working knowledge of the following platforms and tools:
Microsoft Word
Microsoft Excel
Microsoft PowerPoint
Chase Software
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