Website The South African Broadcasting Corporation (SABC)
The South African Broadcasting Corporation (SABC (SOC) Limited, is a Schedule 2 (Major Public Entity) entity in terms of the Public Finance Management Act NO. 1 of 1999, as amended. It was established through an Act of Parliament in 1936, which replaced the previous state-controlled African Broadcas… read moreting Corporation. This was followed by the enactment of the Broadcasting Act NO. 4 of 1999 in which section 7 allowed for the establishment of the SABC. Each of the radio and television services under the SABC portfolio are licensed separately by the Independent Communications Authority of South Africa (ICASA) and required to adhere to their respective license conditions, and the provisions of the Broadcasting Act as well as the Broadcasting Charter. Over the years, the public service provider has demonstrated unwavering commitment to the delivery of its mandate through showcasing content aimed at informing, educating and entertaining its audiences. Its portfolio includes 19 radio stations and 5 television channels which command millions of audiences on a daily basis.
PURPOSE OF POSITION:
To build and grow the SABC Plus platform so that it expands its digital reach in line with the public service mandate, supports content & audience relevance, especially among younger and underserved audiences, and develops sustainable digital revenue streams in line with the SABC’s long-term turnaround and digital transformation strategy.
DUTIES AND RESPONSIBILITIES:
DEVELOP AND IMPLEMENT SABC+ STRATEGY & VISION
Formulate and execute the SABC+ vision and strategy aligned to the SABC’s public broadcasting mandate and commercial objectives.
Provide strategic leadership to the SABC+ platform in order to ensure competitive advantage
Position SABC Plus as a primary digital destination for South African and African audiences, especially the youth segment.
FINANCIAL SUSTAINABILITY – MONETISATION & COMMERCIAL GROWTH
Own the SABC Plus business plan, budget, forecasts, and long-term sustainability model
Define and track KPIs and dashboards
Ensure responsible use of public resources and cost efficiency
Develop and deliver monetisation strategies aligned to public broadcasting principles
Grow digital advertising and alternative revenue streams while maintaining audience trust
Work closely with Sales, Commercial, and Finance to deliver SMART revenue targets
Manage and oversee the process of training needs analyses and skills gaps to determine knowledge and skills gaps for the SABC.
CONTENT STRATEGY AND AUDIENCE GROWTH
Own audience acquisition, engagement, and retention strategies for SABC Plus
Use real time audience insights and analytics to support SABC Plus content acquisition, production, and delivery strategies – across Sport, Radio, News, and Video Entertainment
Oversee the coordination of content proposals, commercial negotiations, impact assessments, business case development, contracting, onboarding, performance reporting, and recommendations
Use real time consumer data to build and deliver relevant consumer experiences on the platform
Build and protect the SABC Plus brand as a trusted, inclusive, and innovative public streaming service
TECHNOLOGY INFRASTRUCTURE & PRODUCT INNOVATION
Collaborate with the Technology Division to ensure the technology infrastructure is fit for purpose.
Ensure the SABC+’s technology stack enables the needs of audience segment
Provide executive ownership of the SABC Plus platform, including product roadmap, UX/UI, reliability, scalability, and security
Oversee platform development based on audience insights, data analytics, service accessibility, and impact
Lead the SABC Plus team – across market intelligence, business development, content delivery, product management, technology, marketing, and sales functions
GOVERNANCE & COMPLIANCE
Ensure compliance with ICASA regulations, POPIA, and SABC’s governance frameworks
Ensure adherence to policies, organisational imperatives, legislative and any other regulatory prescripts
Implement internal control measures to ensure good governance and compliance with SABC policies and procedures
Ensure resolution of all internal and external audit findings to address the identified gaps
Ensure that the Strategic, Operational, and Project Risks are optimized and aligned to the SABC Risk Management Framework
Represent SABC Plus at Exco, Board, and strategic partner level
PARTNERSHIPS & STAKEHOLDER MANAGEMENT
Review existing strategic partnerships on an ongoing basis to ensure that they are sound and deliver the expected outcomes
Drive partnerships with telcos, device manufacturers, platforms, and distributors to expand reach and accessibility
Manage relationships with internal SABC divisions and industry partners
Secure strategic partnerships to support platform growth
Position SABC Plus as a cornerstone of the SABC’s digital future, public value proposition, and commercial growth
INHERENT/MINIMUM REQUIREMENTS
QUALIFICATIONS
Bachelor’s degree in business management, Technology (Computer Science or Information Systems), Digital Media or a related field
An equivalent master’s degree or MBA would be added advantage.
EXPERIENCE
10 or more years in Broadcasting experience in General Management, with at least 5 years in a strategic leadership role.
Good understanding and experience to commercialize business strategies
Demonstrated success in launching and scaling digital products or services
Experience with analytics tools, product metrics, and performance management
Strong commercial and financial management capability
Excellent financial management and scenario planning experience within the PFMA and relevant national treasury regulations
KNOWLEDGE
Excellent leadership and stakeholder management experience
Deep understanding of the business model and uses data AND analytics to solve core business problems
Commercial acumen balanced with public value
Strategic, Design, and Systems Thinking Exposure
Understanding of Agile and Lean Methodologies such as SCRUM and KANBAN
Experience in the public sector or familiarity with the PFMA and best-in-practise corporate governance, including King IV Codes of Good Governance.
A very good understanding of the cross-functional teamwork model
Knowledge of the Broadcasting Act, the Electronic Communications Act, ICASA Regulations, and related National Treasury regulations
Familiarity of the SABC Bill and Audio and Audio-visual Content Services (AAVCS) – Draft White Paper.
Deadlie:19th May,2026
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