Publicis Groupe
Overview
We’re looking for a Business Unit Director who’ll lead the troops in driving this growth. It’s no small task, but it’s a fun and rewarding one. If you’re up for it, read on.
What you’ll do:
You’ll have a deep understanding of the digital marketing world and the client relationship, manage resource allocation profitably, and effectively lead teams to create, implement and measure strategic deliverables.
Responsibilities
Day to day, your role includes:
Client lead and support on a large portfolio of clients
Eloquently articulating our views on digital business philosophies, keeping clients up to date on industry context
Taking on an influential role in supporting new business initiatives and leveraging client relationships in the development of business growth
Maintaining a strong understanding of changes in the client’s industry and how customer needs are adapting, and developing relevant case studies on client businesses
Deliver strategic client presentations and providing recommendations that are concise, insightful and on point
Partnering with clients and capability partners to build active brands
Owning the financials for clients, including forecasts, budgets and investments – ensuring that key financial responsibilities are mutually understood and agreed upon
Developing team members through training and identifying areas for growth – you’ll coach them to close talent gaps and motivate them to develop skills
Driving the culture of Digitas and managing capabilities to adapt to changing environments and needs
Overseeing deliverables of extended internal team to ensure client needs are met
Incorporating Delivery Management group (DM) on projects when complexity of project calls for their need
Willingness to travel as needed – you’re open to new places, new faces and new ideas
Qualifications
We’re looking for a talented Business Unit Director with impressive work experience, which typically includes:
A demonstrated powerful passion for marketing and proven success in bringing the best work to life
Four years of education, 6-8yrs years of experience (ideally at a creative ATL agency), including eight years of client leadership experience in integrated marketing or a digital scope
A refined understanding of how marketing, creative, planning, media, technology and analytics integrate
Superior analytical skills and strategic thinking
Superb communication, presentation, and training skills – you’re articulate, concise, engaging and effective
An impressive track record of project management and performance management skills – you’re known for your ability to coach and develop talent, inspire and drive change, and bring varied groups together to collaborate
CRM/CVM experience is an added advantage
Digital Commerce working experience and understanding is essential
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