Purpose of the Role
It is the responsibility of the National Training and Business Development Manager to implement and manage a nationally defined brand training strategy that caters for all stakeholders of the brand – including Beauty Consultants, Customers, Sales, HR, Marketing, Retailers, and Brand Principals. This is a hands on role that requires the individual to be in the field and or conducting training using multiple platforms including in class room, virtual training and on counter/on the job coaching which accounts for 70% of their working time.
Duties & Responsibilities
Strategic Training Implementation
Development and implementation of effective training strategies which enhance the Brand’s ability to deliver high quality product knowledge and excellent client service.
Ensure the training plan is aligned with the brand strategy for South Africa. This includes developing and executing all levels of training: training materials, selling techniques and specific events, promotions and workshops for Beauty Consultants and other stakeholders.
Ensure the training strategy enables and supports the brand to achieve the annual sales budget.
Ensure the development of focused, disciplined, loyal Beauty Consultants (BCs) with client service as a key pillar, and develop a team who maintains a consistently high level of product knowledge.
Work in collaboration with Sales and Marketing to drive and execute overall business strategy.
Ensure educating and coaching of in-store teams to increase overall retail sales and client growth on counter.
Actively implement, drive and monitor CRM programs together with Marketing and Sales teams. (to be included in basic training schools).
Organise and execute well planned client events and workshops and monitor the effectiveness on an on-going basis to drive sales – every second month.
Responsible for organizing the yearly national conference as well as international trainers or make-up artist events that the brand may host.
Manage all enquiries concerning the technical aspects of the products.
Take responsibility for the Training budget as provided by the Marketing Manager and Travel expense budget as provided by your line manager.
Communication and Mentoring 30%
Show the ability to mentor and train “on counter” by demonstrating and transferring product and sales skills to your team.
Motivate and inspire BCs through leading by example.
Foster a respectful and productive work environment which leads to teamwork and creates a passion for the brand and the company.
Together with RDM’s conduct formal assessments of BCs performance and develop action plans and goals monthly
Ability to convey information simply and clearly to all stakeholders in a way that helps people to deliver higher results.
Ability to produce concise, accessible written and digital material in the form of presentations, feedback reports, training and events calendars and other international report requirements.
Derive and set product and brand knowledge assessments to ensure a minimum pass rate of 90%. Communicate results to sales team.
Introduce monthly digital assessments through the company learner management system to ensure product knowledge is kept up to date.
Ability to adjust communication style accordingly to recipient’s needs.
Administration, Reporting and Business Performance
Monthly monitoring of by door performance, understanding of axis splits (fragrance, skincare, make-up) in order to identify growth opportunities and manage challenges.
With the RDM’s and National Commercial Sales Manager, monitor competitor activity and plan the appropriate response. This includes knowing your rankings against competitor brands in store.
Work closely with RDM’s on promotional needs required for specific trainer event activities.
Establish and maintain an effective working relationship with all levels of retailer store management.
Implement, conduct, and monitor effective events throughout each region to drive sales.
Ensure that all training events and workshops are elegantly executed with quantitative feedback to management.
Actively focus on driving events and promotions to manage seasonal products, new launch lines, promotional stocks, and slow-moving lines.
Show initiative in analysing and improving business processes.
Plan and conduct monthly store visits with RDM’s to ensure a clear sales understanding of the brand.
Monitor training school/online school training success by monitoring sales per store 3 months prior and post training. Identify any concerns with the RDM and build appropriate action plans.
Teamwork
Team player with a self-motivated attitude that delivers results.
Provide management with inputs on business performance in terms of clients, competitor activities, product acceptance and target sectors.
Ability to develop positive working relationships with all stakeholders.
Ability to ensure deadlines are prioritized and met.
Ensure compliance to all policies, procedures & values in the business.
Display a proactive and persistent approach in all aspects of your role.
Ability to travel extensively nationally and internationally whilst always staying a true brand ambassador.
COMPETENCIES
Commercial acumen
Presenting and communicating information
Writing and Reporting
Persuading and Influencing
Deciding and initiating action
Relating and networking
Planning and organising
Delivering results and meeting customer expectations
Learning and researching
Adhering to principles and values
Computer literacy, including e-learning software
Analytical skills
MINIMUM REQUIREMENTS
Matric plus ETDP
Training related qualification or similar qualification
5 years relevant training experience within the cosmetics industry
Retail experience in cosmetics is essential
Must have experience as a Make-Up Artist
At least 2 years training and material development related experience (Assessor and Moderator)
Strong formal knowledge on training, learning and development
Leadership experience
Valid driver’s license and own car – willing to travel nationally and internationally
Strong verbal, written and presentation communication skills
Excellent interpersonal and relationship building skills
Working knowledge of MS Office/Excel/PowerPoint (Intermediate to advanced)
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Apply via company website ( http://www.prestigecosmetics.co.za ) or
